GAP is a brand from America, and its clothes are famous for their classic designs, high-quality fabrics and practical styles. GAP's design style is fashionable, simple, comfortable and casual, which is suitable for various occasions. Whether it's work, dating or weekend leisure, you can find a style that suits you.
GAP is a fast fashion brand in China, but it is different from the common fast fashion brands. The main styles of GAP clothing tend to be basically practical, and the price is close to the people, which is deeply loved by the masses. Compared with Uniqlo, zara and HM in the same industry, the brand GAP is the sales champion in foreign countries, and it is famous for its classic 1969 jeans series with excellent fabrics. Jeans are better in texture than Levi's and are famous abroad.
GAP's best-selling brand:
GAP owns American leisure brand GAP, leisure fashion brand Old Navy, high-end urban brand Banana Republic, women's sports brand Athleta and high-end children's wear brand Janie and Jack.
By brand, same-store sales of Athleta, Old Navy, GAP and Banana Republic increased by 26%, 7%, 6% and 22% respectively. ?
During the epidemic, Gap Group newly established a mask production and sales department specifically for enterprises. As the best-performing sportswear brand under GAP Group, Athleta has designed brand-style mask products, which are comfortable to wear during exercise and fitness, and are well received by female consumers.
GAP predicts that Athleta's sales will double in the next two years, and it is predicted that the brand's sales will exceed the highest level in history by 2023.