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Online travel "big data kills" or is punished. What other routines do online travel companies and platforms have?
In fact, for online travel, the big data killer has become a relatively common thing, and it happened earlier. On March 27th this year, Beijing Consumers Association released the latest survey results of big data killers, among which 56.92% of the respondents had this experience. According to the survey, 44. 14% of the respondents experienced this kind of big data killing during online shopping, 39.5% were killed by big data of travel platform, and 37. 17% were killed by big data of online car platform. It can be seen that this big data killer is not only reflected in the tourism industry, but has now appeared in all walks of life.

Moreover, online travel platforms that everyone is very familiar with, including where Ctrip flies pigs, have been exposed to big data. Of course, the killing behavior of big data has aroused widespread concern, and relevant departments have also issued some regulations. Once this kind of behavior happens again, it will face punishment.

In fact, in addition to this routine of killing big data, online travel companies and platforms still have many routines that will make consumers deeply involved. For example, when many people choose a travel service platform, many people will first see some low-priced ones, but we must know that for low-priced tours, services often cannot keep up. Of course, for some platforms, some preferential policies have been made to satisfy consumers, but for most low-cost tours, the satisfaction is not high.

Many enterprises or platforms often cheat consumers' trust under the guise of price concessions, but the process that consumers finally enjoy is not what it was like when they advertised. The price is lower, perhaps the itinerary is more unified, but there will be all kinds of compulsory shopping, which I believe everyone has seen on the Internet. Therefore, no matter what you do, everyone should not be greedy and cheap. It is also reasonable to say that you get what you pay for.