At the opening ceremony of the Beijing Winter Olympics, the popularity of clothing was second only to that of the host country, and no one had quietly planted grass in that booming down jacket. Lululemon Lululemon provided clothing for the Canadian delegation this time, is a local clothing brand in Canada.

This year's Canadian team uniforms designed by Lululemon did not follow the Canadian flag in color matching, but chose deep red and ivory white, which are young people's aesthetic preferences, and chose maple leaf texture under the microscope to replace the eye-catching maple leaf in the past. On the basis of retaining the national characteristics, the design of the whole suit is more fashionable and elegant.

Brief Introduction of Lulu Lemon, a Down Jacket Brand in Canada Winter Olympics

Ululemon was founded in Vancouver, British Columbia on 1998 by Chip Wilson, the founder of Ululemon. It was originally aimed at the niche market of yoga.

Under the precise product positioning and marketing strategy, lululemon gained a firm foothold in the sportswear industry by selling thousands of yoga pants, and landed on the New York Stock Exchange in 2007.