With the continuous improvement of people's living standards, "survival" is no longer a problem; People in China begin to pay more attention to the quality of life, and the word health has become a topic of great concern to all ages. In this context, the domestic big health industry once rose.
The popularity of fitness culture in the world has also aroused Asians' understanding of fitness.
In the past, people were more willing to choose a high-priced gym, because it could get professional personal education guidance and achieve better and safer exercise results. With the technological progress of the Internet of Everything, fitness hardware has become more and more "intelligent", making it possible to customize fitness services.
There is a joke that there are only two situations to go to the gym: one is to get a card, and the other is to take a shower. It is one of the main pain points of traditional gyms to spend thousands of dollars on annual cards, but it is difficult to keep exercising. Compared with gyms, which use cards to share the rent and personnel costs, the home fitness market has more flexible business model innovation space. For many young people nowadays, the gym is no longer the only place to exercise.
The era of intelligent fitness that moves AI gyms into families is accelerating. In this era of artificial intelligence, AI coach not only helped Xu win the freestyle skiing women's skill championship in the 2022 Beijing Winter Olympics, but also helped every ordinary person like you and me to exercise at home.
Many domestic and foreign family fitness brands make family fitness possible. For example, GYMBOT insists on using AI intelligent technology to empower family fitness, so that people can enjoy professional fitness guidance without leaving home; Huawei launched a smart screen with AI fitness function; FITURE (fitting the future), an intelligent fitness company, launched a magic mirror of 7,800 yuan; Shovel launched version 2.0 of smart fitness mirror and smart running box at the press conference of family fitness sub-brand FITMORE.
Driven by the epidemic, many people's fitness concepts have been awakened, and they have begun to re-examine the importance of exercise and fitness, especially family exercise and fitness. Moreover, home fitness tools using artificial intelligence can create a comfortable fitness experience for users. For example, machine vision and machine learning can help create personalized content and provide real-time feedback. You can see the coach's "motion tracker" next to you on the screen, so that you can get physical activity advice and complete personalized muscle group exercises. And can be connected to any TV, turning the largest screen of any family into an interactive personal training studio.
The epidemic situation may be the reason for the novice "into the pit". The endless stream of smart devices, fitness videos and live classes have increased the confidence and motivation of people who exercise at home.