Beijing 2022 will open three official franchised retail stores in Beijing and Zhangjiakou. Zhangjiakou National Fitness Center Store, Beijing 2022 official franchise retail store, is located at the bottom of the National Fitness Activity Center at No.215 Shengli Middle Road, Qiaodong District, Zhangjiakou City, with a business area of 30 square meters. Operating all categories in the form of stores, adjacent to Zhangjiakou Winter Olympics Committee Office and Zhangjiakou Sports Bureau.

Description of winter Olympics mascot

The ice pier is based on the panda, and the head shell shape is taken from the snow sports helmet. The colorful halo decoration is inspired by the ice ribbon of the National Speed Skating Museum, and the flowing lines symbolize the ice and snow movement and the 5G high-tech track. The ice mound, the heart-shaped pattern in the palm of the left hand, represents the host country's warm welcome to friends from all over the world.