Related introduction
Little Red Book is a platform for sharing young lifestyles, as well as a lifestyle platform and an entrance for consumption decision-making. As a lifestyle community, Little Red Book is unique in that the content published by users comes from real life. Users must have rich experience in life and consumption in order to share content in Xiaohongshu and attract fans' attention.
In the little red book, users can record their lives through short videos, pictures and words. Billions of notes are exposed in the community every day, covering fashion, skin care, food, travel, fitness and other areas of life. Xiaohongshu can also achieve accurate and efficient matching between massive information and users through machine learning.