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Top ten catchwords on the Internet
In 2023, the top ten network buzzwords include new productivity, two-way travel, artificial intelligence model, rural supermarket, special forces travel, conspicuous bags, partners, dopamine, emotional value, questioning, understanding and becoming.

1, new quality productivity

"New quality productivity" represents a leap in productivity, which is led by scientific and technological innovation, is a productivity that gets rid of the traditional growth path and meets the requirements of high-quality development, and is a productivity that is more integrated and embodies new connotations in the digital age.

2. Go in two directions

This means that all parties concerned are working together and approaching each other towards the same goal. It is often used between people to express people's good wishes of mutual love and closeness. From being used by individuals to being used by the country, the scope of use of "two-way" has been expanded, and the value connotation has been enriched and sublimated.

3. Artificial intelligence model

In the field of artificial intelligence, large model refers to a machine learning model with super-large-scale parameters (usually more than one billion) and super-computing resources, which can handle massive data and complete various complex tasks, such as natural language processing and image recognition.

4. Super Village

On May 13, 2023, the "Hemei Country Football Super League" was held in Rongjiang County, Qiandongnan Miao and Dong Autonomous Prefecture, Guizhou Province. "Village Super" is the abbreviation of "Country Football Super League". The popularization of rural sports events prefixed with "village" has far-reaching practical significance for promoting national fitness, realizing a well-off society in an all-round way and revitalizing the rural economy.

5. Special Forces Tourism

Culture and tourism consumption continued to recover, and "special forces tourism" spread all over the network. Using "special forces" to modify "tourism" is to give special tourism methods a distinctive feature of "special forces". "Special Forces Style ××××" soon gave rise to such sayings as "Special Forces Style Watching Drama", "Special Forces Style Meeting" and "Special Forces Style Lunch Break", which showed great productivity.

6, conspicuous bags

"conspicuous" means obvious and easy to see, so it attracts attention; "Bao" is used after verbs and adjectives to refer to people with certain characteristics. Nowadays, "conspicuous bags" are very popular, because "different" is people's recognition of personalized and diversified expression. Moreover, "conspicuous bags" can refer not only to people, but also to those things that stand out from their peers.

Netizens often say that "every species has its own conspicuous packaging in every field". For example, vivid and jubilant cultural relics in museums are also called "conspicuous bags".

7. Partners

It means "partner", which originally means "people who play cards together" in dialect, that is, "friends of cards". After that, the scope of use was expanded, and the companions who jointly engaged in certain activities were generally called "partners". Nowadays, the popular "companion" reflects a new social relationship model.

"Companion", "Lighter than friends, more important than colleagues", because of similar or identical interests and hobbies in one aspect, "Companion" spends a satisfactory and comfortable time together, but does not interfere with each other in other aspects. The interaction between "partners" is controlled within the scope of meeting specific needs.

8. Dopamine ××

After the popularity of "dopamine infiltration", "dopamine" expanded the meaning of "happiness factor", which can be used from visible colors to invisible abstract concepts.

Such as "Dopamine Scenic Area", "Dopamine Walking", "Dopamine Diet" and "Dopamine Vacation". Even people who are enthusiastic and cheerful and have a positive attitude towards life can be described as "dopamine", such as "dopamine teacher".

9. Emotional value

This is a marketing concept, which refers to the difference between emotional benefits and emotional costs perceived by customers. Emotional gain is a positive emotional experience for customers, while emotional cost is a negative emotional experience.

Customers attach great importance to the "hard" qualities such as the quality and practicability of products and services, and also attach great importance to the "emotional value" of consumer experience. "Emotional value" can visualize the emotional experience that products and services bring to consumers, and it is an intangible added value.

10, ask ××, understand ××, and become ××

At the beginning of this year, after "Questioning Wan Yu, Understanding Wan Yu, Becoming Wan Yu" spread on social platforms, "Questioning XX, Understanding XX, Becoming XX" gradually became a popular sentence-making format.

In a specific stage of life, facing a specific cognitive object, "questioning, understanding and becoming" is a dynamic psychological process that exists objectively, and it is also a necessary stage for mental growth and maturity, which is manifested in all aspects of social life.