An excellent corporate propaganda film can convey the amount of corporate information that can be disclosed by tens of thousands of calligraphy and hundreds of pictures to the target audience in a few minutes. The source is simple: because more than 90% of the information people receive from the outside world is visual from beginning to end, the information density is the highest. More urgently, it can save a lot of valuable time for both enterprises and customers. The more serious uses of corporate propaganda films are the invention of corporate image propaganda films, product videos and instructions for use, real estate investment and sales, exhibition investment, and so on.
The main characteristics of enterprise propaganda film
First, the cost is low: generally, a 3-5 minute corporate promotional film is worth 365,438+10,000 yuan, and it will save a lot of money to produce and participate in several hundred thousand yuan, and the broadcast fee is much cheaper than the hard advertising film.
Second, a large amount of information: a 15 second advertisement can only appeal to simple information, while a promotional film can show its own enterprise situation or product characteristics, functions, mechanisms and usage methods more comprehensively and easily according to all the essence.
Third, bento is useful: because corporate promotional videos are relatively intensive in appeal, you can also add users' reaction emotions and efficiency comparisons, such as promotional videos of slimming products, beauty products, fitness equipment, etc., and corporate lessons and marketers don't have to painstakingly introduce them to dealers or direct customers several times, which can be very useful to arouse people's desire to buy.