Tik Tok MCN refers to the multi-channel network product form on the vibrato platform, which mainly provides digital marketing services for content creators. MCN has gathered a group of influential content creators in Tik Tok by integrating online media resources. Through the aggregation and coordination of MCN institutions, these creators can get better resource support, creative inspiration and promotion cooperation, thus expanding their influence. MCN organization is also responsible for talent resource reserve and talent operation, and provides professional incubation management services for content creators. Tik Tok MCN plays the role of a brokerage company in the network celebrity economy, and is responsible for cultivating and supporting network celebrity talents and helping them realize commercial realization.