Most athletes have a weak sense of variety, which is the biggest difficulty in making sports variety shows. This is not only because the growth experience of athletes is simple, but also because the concept of athletes has not changed or been released. Self-awareness should be changed from role models to idols, and there should be self-management awareness. Understand that the audience sitting in front of the TV just wants to laugh.

The hardest thing to open your heart is to understand a truth. The most effective self-protection comes from market transparency. Imagine that if Liu Xiang was a frequent visitor to a reality show, his long-term injury and comeback struggle would have been known through a show, instead of waiting for the official competition to "suddenly happen". Further speculation, Liu Xiang's image management must be much better than now, because he has put persuasion and communication work on weekdays.

But judging from the ratings, the current sports reality show is not very successful, and more harmonious forms are being explored at home and abroad. The "harmony" here is more about a common difficulty of this kind of program: whether it is more competitive in sports or more entertaining for the public.

Although both sports and variety show are entertainment industries in essence, there will still be a sense of disobedience when they are put together, because their temperament is different. Physical education completes the positive shaping of self in the construction of positive energy, while variety shows focus on deconstruction, and dispel the boredom in life through self-mockery, just like tonic method and purgative method in Chinese medicine, which are beneficial to the body, but they are two opposite processes.

Speaking of the current sports reality shows, whether it is Come Champion, Ice Miracle, or Fast Forward and Extraordinary Partner, they are basically new reality shows with athletes or competitive elements under the framework of entertainment stars and variety production. In the combination of sports and variety shows, it is obviously entertainment initiative, which is the next growth point that reality shows find after they are tired of singing and dancing competitions, traveling together and filial piety. It is not the sports industry that dominates this combination. Frankly speaking, this kind of reality show is to make use of the spring breeze of the Olympic Games to make the program sell better in the commercial market, while avoiding the risks of "anti-star", "limited baby" and "vulgarization" and improving a certain quality. Next year, the weather vane of variety shows is likely to point to others.