1. Fitness and sports industry is strongly supported by the state. With the vigorous promotion of national sports reform, health? This concept has been deeply rooted in people's hearts. In recent years, the relevant departments have issued a series of policies, which have laid a good foundation for the development of fitness and sports industry.

202 1 year, the state issued "? Fourteen or five? During this period, the Implementation Plan of Short Board Project of National Fitness Facilities, Opinions on Strengthening the Management of National Fitness Equipment Configuration in Public Places and Guiding Opinions on Promoting the Construction of Sports Parks were issued.

According to the national fitness plan (202 1? 2025), by 2025, the national fitness service system will be continuously improved, people's physical fitness activities will be more convenient, fitness enthusiasm will be further improved, and the number of participants in various sports will continue to increase, with the proportion of people who regularly participate in physical exercise reaching 38.5%.

County (city, district), township (street), township (street), administrative village (community) three-level public fitness facilities and community 15 minute fitness circle have achieved full coverage, with 2. 16 social sports instructors per thousand people, driving the total scale of the national sports industry to reach 5 trillion yuan.

By the end of 20021,the proportion of people who regularly exercise in China has reached 37.2%, and this figure will exceed 38.5% in 2025 and 45% in 2035. Fitness economy has a broad mass base, market capacity and consumption potential, which can meet the needs of accelerating development.

Second, technological innovation has promoted the development of fitness sports industry. On the whole, the number of patent applications in China's fitness industry is increasing year by year. In 2020, the number of patents in China's fitness industry reached 62 13, an increase of 7 17 compared with 20 19 and an increase of 13.0% compared with 20 19.

From June, 20021year to June, 20021year, the number of patent applications for China's sports industry reached 196 1, and new technologies emerged continuously, which promoted the high-quality development of fitness sports industry.