Every time I talk about the operation of the little red book, I try to break down a problem in particular detail, which is really not easy. It takes a lot of time for me personally. Remember, I share it for free. Did I cut your leek? Don't! As for this, someone brazenly came over and said that I didn't write in detail enough, and I needed to write out every step of the operation process, and every step should be proved ... it's not that I can't write. Please give me the money, and don't mention it. Isn't this Bai Piao? Forget it, don't say it, digress, don't spit. However, for some students, it may not be necessary to write in such detail. Just remind them and you will know what happened. So today I'm going to give you a rough idea of where to write when you think of it. It's probably all my feelings about making a little red book in the past two years. I can have a look at the blogger account operation from time to time. These suggestions may be useful. 0 1 left parenthesis Little Red Book blogger operates 25 left parenthesis 1. Is there a traffic limit in Xiaohongshu? Is the little red book really like the official live broadcast that there is no traffic limit? My opinion is limited, but some students talk about things on official live broadcast. I can only say whether you love it or not. If you are willing to believe what is said on the official live broadcast, you will believe it. Anyway, who knows the traffic limit? 2. I often meet bloggers who tell me that I am restricted. Really, to what extent, those who just posted one, recited it, took photos casually, and had tens of thousands of fans all said that they were restricted. Is that all bad traffic? Are they all restricted? The answer is really no, 99% of the accounts I have observed are because of poor content, and no users are willing to click and not enter the traffic pool. However, 99% of bloggers think they are restricted. Although the current restrictions exist, the actual situation is not much. When encountering problems, it is not enough to give priority to content. 3. Is it necessary to spend some money on French fries at the initial stage of operation? Actually, it doesn't mean much. Most initial accounts are not in the best condition, just like when we first started driving. We just realized how difficult it is to turn. But I happened to bump into it, so I might as well spend my money on the best state in the later period. But there are exceptions to everything. Local tyrants, please feel free. 4. What French fries did you buy? Different stages are bound to have different interpretations. In my opinion, simply buying Zanzang is to consolidate the data of the current fan stage and get a better brand cooperation offer at the current stage. This is not what most bloggers pursue. What they pursue is to raise the price, which can also raise the quotation. The logic is correct, but when you really exchange money for fans, the cost is still quite high. At present, 1 fans 1 yuan does not lose money. Of course, the cheaper the better. 5. There is also the problem of changing the number. Oh, really, you don't have to change the number easily. If you don't change, you really can't get up? No, it's only a matter of time. 6. How to increase the number of newly registered little red books? I suggest you ask the person who told you that the little red book needs a number. I didn't say little red book needed a new number. 7. In the daily operation of Xiaohongshu, the order of importance is: account positioning >; Note theme > note > shooting quality. 8. At present, there are several categories in Xiaohong's book that are most likely to get business cooperation: beauty, skin care, home, mother and baby, clothing and shopping. 9. Categories with the most commercial potential: home, education, skin care, mother and baby, and automobile. 10, is it too late to do it in Little Red Book? Not too late, well done, became KOL, not well done, quit the little red book. But little red books always need a lot of KOC. 1 1. Does Xiaohongshu Drainage have the opportunity to do private traffic? There are opportunities, and there are many opportunities. It is not an exaggeration to say that it is a dividend period. But just thinking about coming up and throwing contact information, waiting for others to add you to WeChat, then you will think too much. Now is the opportunity to do personal IP drainage. 12, Little Red Book needs targeted upgrade, not intentional upgrade. It's useless now. 13, there are few opportunities to do pictures and texts in Xiaohongshu, but it saves time. If you plan to grow up for a long time, you'd better make videos. 14, any category can be done well only if you know enough, but you can learn by doing. When you are half a bottle of water, it is difficult to make it well. 15, don't authenticate your real name when you're not sure whether you can do an account. After all, an ID card can only authenticate one account, so it is troublesome to cancel authentication. 16 is far from the tourist account. Last year, a large number of travel accounts were dumped, but travel will resume soon, and travel bloggers can also go online. 17, a really good travel account, should be a video recording of travel content at present, which has a unique experience in content. It's just a guidebook. It's a bit out of date. 18, if you want to increase your account quickly, you still have to be vertical. If it is not vertical, it will not affect the weight of accounts, that is, the number of accounts will increase slowly and the commercial value will be greatly reduced. 19. If the purpose of making a new account is to realize cash, then it is best to include products in your content, which is easy to implant, so it is the easiest to realize cash. For example, there are some accounts that bring funny videos of others as soon as they come up. Fans may have, but no one advertises. I can't change it now. 20. Today, Little Red Book is still a platform based on sharing "experience" and searching "experience". If you want to make accounts quickly, you must conform to this feature of the platform. 2 1 and the data provided in the membership rights of Zero Gram Club are enhanced and effective, but only for some newly opened accounts. Accounts with good traffic, good ones are useless. But don't think that the mutual praise in any group is the same as that in the zero gram club. Those who do not use the rule mechanism will be regarded as brushing data. 22. Don't brush data, don't brush data, don't brush data! 23. It is common sense that account information cannot be changed during special meetings, so don't always ask. 24. Xiaohongshu, switching multiple mobile phones with one account does not necessarily limit traffic, but a mobile phone has multiple accounts, and all published content (suspected advertisements or obvious violations) is restricted. 25. There is only one official traffic support for content types, that is, video content. Well, I'm almost tired of writing, so let's call it a day ~ It's terrible to suddenly find that there is no map ~-I'm the founder of Zero-gram Interactive, and I've worked in Lagou and Tencent Music Entertainment Group. Rich experience in strategic planning. At present, MCN has started ing, which has helped 1000 amateurs to become KOL, and is also helping brands to take better notes in Xiaohongshu. If you want to communicate with me, you can pay attention to my official number: Mr. Elk Sky or directly find my personal onebluesky20 18.