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Display advertising language
Display advertising language

Display slogan 1 1, technology focuses on business opportunities-LED display.

2. Create a high-quality LED display.

3. Chuangtufang is good at brand promotion and often uses LED display to advertise.

4, bloom your wonderful, hinder my strength-LED display production and installation.

Display slogan 2. Advertising slogan: the health of the elderly is guaranteed, and the family is more at ease "-XX oral liquid

Second, style: warm, cordial and touching.

Third, the film length: 30 seconds

Fourth, the promotional film framework:

1. Figure 1: A middle-aged woman in high spirits is walking happily on her way home, with a cool breeze blowing gently. She cut her short hair gently and moved on firmly. (Close-up of a middle-aged woman with a new look)

Figure 2: Suddenly, she warmly greets an old colleague. The old colleague was shocked and hesitated for a long time. She said impatiently, "Why are you so forgetful? After retiring for more than a year, you don't recognize me as an old friend. " My old colleague said shyly, "no, you didn't go to the hospital for more than two months last year because of high blood pressure, and your hair turned white." What panacea did you take to get young so quickly? " "(the camera pushes forward the scene of two people's dialogue)

Figure 3: The middle-aged woman smiled mysteriously, put her mouth to her old colleague's ear, whispered for a while, and then said excitedly, "Look, my physical strength has almost recovered now, and I don't suffer from insomnia anymore. What's more gratifying is that my white hair is turning black. The doctor said that' XX oral liquid' has the effects of improving the body's immunity, stimulating appetite, resisting aging and blackening white hair after long-term service. "

Figure 4: (Close-up of the light of surprise in the eyes of an old colleague), she seems to see her wife coming out of the hospital healthily. She exchanged pleasantries with the middle-aged woman for a while and thanked her. (The picture of two people breaking up fades out)

5. Figure 5: The old colleague rushed to the nearby drugstore, bought a box of' XX oral liquid' and walked to the hospital where his wife lived, stepping on the mottled projection taken by the street lamp.

6. Figure 6: My wife is holding "xx oral liquid" and looking at her old colleague happily. Old colleagues snuggled up in her arms for a long time.

7. Figure 7: Black screen fades out. One morning, the sunshine flooded the ward through the clear glass window, and she helped her wife to the outdoor lawn.

8. Figure 8: People on the lawn get together in twos and threes, playing Tai Chi, jogging and doing aerobics. Old colleagues and wives are integrated into morning exercises. In the crowd, the whole picture is stretched and dissolved in the product.

9. Figure 9: Standard subtitle: "The health of the elderly is guaranteed, and the family members are more at ease"-XX Oral Liquid Note: The rhythm is slow, and the background music is soft and pleasant.

5. Creative explanation: The promo, based on caring for the health of middle-aged and elderly people, shows the various functions and uses of "oral liquid" through a story fragment that happened in life. The film is realistic and unpretentious, which meets the psychological needs of middle-aged and elderly people and easily arouses their desire to buy.

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