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The number of fitness members in China has exceeded 70 million. What are the problems in the gym?
According to the statistical announcement, the number of gym members in China has exceeded 70 million, which is a very huge number. Well, the population of China is more practical. At present, nearly 5% of the population has registered as members in the gym, which is a very big market. For gymnasiums, such a large number of registered members shows that gymnasiums are becoming more and more popular in China. For this industry, there are still many problems due to its short history. Let's see what problems exist in the gym.

First, the risk of bankruptcy and running for members, small gyms will have the risk of bankruptcy and running, because the strength of card gyms is relatively weak, the number of members is relatively small, and the ability to resist risks is relatively poor. In an emergency like an epidemic,

Their income will be very small, and there will be almost no cost of continuing to operate, so small enterprises often have the risk of going out of business and running away. For ordinary members, they certainly don't want to encounter this kind of thing, so members must pay attention to the flow of people in the gym when they apply for a card.

Second, the problem of personal education One of the biggest problems in the gym is the problem of personal education. Personal trainers, that is, for ordinary friends, by buying their courses and then giving lessons to individuals, their normal personal training level is relatively poor.

They use marketing and then sell classes, without strong knowledge, but their class fees are relatively expensive, and they can't learn anything useful through their courses, but spend a lot of money. For ordinary members, private education is a very troublesome thing. They will always follow you, and then your movement will be affected.

Third, safety is the most important issue. Everyone who goes to the gym wants to get a healthy body. Safety is a hidden danger for many gyms, because if fitness can't guarantee safety, then fitness is meaningless. Once there is a safety problem, members will have unpredictable consequences, so the gym must first ensure its own safety problems before members can feel at ease.