Zhongshan Yihua Plaza is positioned as a mid-to high-end consumer group, and most of the people living in the circle are gold collars and white-collar workers. Foreign friends and expatriates also like to relax in this business circle. This is the most representative and typical taste business circle in Zhongshan; This is the gathering place of Zhongshan celebrities; It has become the bustling scenery of Zhongshan City and a gold digger for businessmen. Yihua Department Store Guzhen Store opened in February of 200 1 year, with a business area of more than 20,000 square meters. After the success of the business model of Zhongshan Yihua Plaza, Zhongshan Guzhen Town is known as the complete output of "China Light Capital", which has created a new era of urbanization consumption in the town, played a positive role in building a new socialist countryside, and become a good place for Chinese and foreign businessmen to conduct business activities and ancient people to pursue high-quality life. Located on Zhongxing Avenue, facing the comprehensive office building of the town government and the famous Dengdu Square, it is close to the contiguous noble residential quarters, with a brightly lit street on the left and a wide Qijiang highway in front of it, forming a commercial magnetic field and crowded with busy customers, effectively achieving the goal of sustained and steady growth of Yihua Department Store.
Guzhen Branch is located in Guo Mao Square, Guzhen Town, Guzhen Town, Zhongshan City, covering an area of more than 50 mu, with a business area of130,000 square meters and a business area of nearly 20,000 square meters. There are five-star International Trade Hotel, International Trade Peninsula Restaurant, Bamboo Forest Fire Vortex City, Japanese and Korean Cuisine, Jinghua Food Street, Sunshine Club Western Restaurant, Jinghua Cinema, Oriental Club Karaoke Disco, Sunshine Tennis, Windsor Castle Health Center, ticketing passenger station, financial savings office, communication service hall, book shopping center and large parking lot. Is the business model of Yihua Plaza Shopping Mall in Guzhen Town, Zhongshan City, which enjoys the title of "China Light Capital". Guzhen Yihua Department Store Jiangnan Store is located on the first floor of Jiangnan Coastal Garden, Jinnan Road, Gangnan Village, Guzhen Town, with an operating area of more than 3,000 square meters. In addition to fresh cooked food, packaged food, washing products, cleaning products and daily necessities, there are also counters for small household appliances, ceramics, stainless steel products, plastic products, cosmetics, ginseng health products, bakeries, teahouses, pharmacies, fast food, fruit fishing and catering. Jiangnan Store fills the gap that there are no large and medium-sized shopping places in the ancient town community, and also boldly practices the concept of serving the community, which greatly meets the shopping consumption needs of the ancient town community with the development of lighting economy and adds icing on the cake to the "urban economy" construction of the ancient town.
According to Wu Bintao, executive vice president of Guzhen Yihua Department Store, Jiangnan Coastal Garden is located at the junction of Jiangmen and Guzhen, east to Jinnan Road, south to residential buildings, west to Zhongshun Dawei and north to Guzhen Water Supply Plant. The transportation is convenient, but it is far from Jiangmen city and the center of ancient town, and there are few commercial shops nearby, so it is still a commercial blank. At the same time, Jiangnan Coastal Garden covers an area of 53,000 square meters, with a total construction area of about 300,000 square meters. It is composed of 14 single buildings connected in pairs, with a 25-storey building and a 2-storey parking lot, with closed public security management, complete supporting facilities and high occupancy rate. It has developed into a mature community. The entry of Yihua Department Store Jiangnan Store, equipped with a shopping parking lot, has greatly promoted the construction of the community and facilitated the lives of the surrounding residents.
Chen Qiang, manager of Guzhen Jiangnan Store, said that Jiangnan Store will continue the warm, comfortable, simple and elegant style of Yi Hua Le's supermarkets in terms of product introduction, shelf display and overall layout of shopping malls, and strive to bring consumers the most distinguished shopping enjoyment. The difference is that the opening of Jiangnan Store is based on community supermarkets, which is slightly different from other Yi Hua Le supermarkets in terms of business hours, business categories and commodity organization: for example, the business hours of Jiangnan Store are advanced to 8 am; In particular, the category scale of fresh cooked food has been increased, which is convenient for nearby residents to get up early to buy food and shop; Small household appliances and fruit fishing have been added to meet the daily shopping needs of community consumers to the greatest extent. Yihua Department Store Qingyuan Store opened in February 2003, with a business area of nearly 20,000 square meters. It is a classic masterpiece of the expansion of the business model of Yihua Plaza CITYMALL to the back garden of Zhongshan, Guangdong. It marks the maturity of Yihua Department Store's expansion to a wider area, which has effectively promoted local consumption, greatly improved Qingyuan's urban environment, business environment and tourism environment, and made citizens more rational and personalized in choosing consumption methods. Pioneer Road, where it is located, is a golden business circle with concentrated business. The shop was crowded with passengers. On the left, it is adjacent to Haug Hotel, in front of which is a commercial pedestrian street surrounded by dense residential buildings, which presents a brilliant prospect for the operation and development of Yihua Department Store.
Qingyuan Yihua Department Store is located in Qingyuan City Square, covering an area of more than 22,000 square meters, with a business area of 7 1000 square meters. The branch has a business area of nearly 20,000 square meters and consists of Yihua Shopping Plaza, Yihua Hayes Electric Furniture Center and Yihua Huale Supermarket. It mainly deals in fashion department stores, domestic joint-venture famous electrical appliances, supermarkets and other commodities. There are four-star city hotels, Golden Wheel Restaurant, Jinghua Food Plaza, Bamboo Forest Fire Vortex City, Peninsula Western Restaurant, Oriental Club Karaoke Disco, Ocean Dream Children's Paradise, Palace-style sightseeing elevator and large underground parking lot. It is another classic masterpiece of the consumption pattern of Yihua Department Store. Yihua Department Store Jiangmen Branch opened in September 2004, with a business area of over 80,000 square meters. It is an all-round expansion and promotion of the business model of CITYMALL, Yihua Plaza, Jiangmen City, which has the reputation of "the first hometown of overseas Chinese in China". It stands at the forefront of fashion consumption, leads the consumption trend, realizes the high-speed integration with the international leading business model, and brings customers high-quality life enjoyment and pursuit. Yingbin Avenue, located in Beixin Economic Development Zone, is opposite to Wuyi University, the highest institution in the city, which is full of profound cultural heritage. It is adjacent to Pengjiang District Government in the west, noble residential quarters in the north and Wuyi Overseas Chinese Square in the east, and the roads in front of it extend in all directions. The unique business environment has made Yihua Department Store a brilliant career and an important business position in Jiangmen.
Jiangmen Branch is located in Jin Hui Century Plaza, covering an area of 82,000 square meters, with a building area of 25 1 1,000 square meters. The branch has a business area of more than 30,000 square meters and is surrounded by five-star No.1 Hotel, No.1 International Conference Center, business office building, Golden Wheel Hotel, Ocean Dream Children's Paradise, No.1 Sports Fitness Center, financial savings office, business passenger transport, noble residence and underground parking lot. It is the latest and leading consumption pattern in the world, which is based on the MALL consumption pattern of Yihua Department Store, adding functions such as tourism, culture, commerce and residence.
Yangchun city Yihua Department Store opened in February 20 13 with a business area of 8,400 square meters. It is the masterpiece of Yihua Plaza's business model in Jiangmen, which endows Yang Chun's landmark Donghu Plaza International Convention and Exhibition Center with richer connotations and reproduces the scale and perfection of Yihua Department Store's chain development.
Yangjiang Yihua Plaza is located at the intersection of Yangjiang Dongfeng 4th Road and the west bank of g325 National Road, and in the center of Yangjiang New City. With a commercial area of about 60,000 square meters, it is a commercial complex integrating large department stores, high-quality supermarkets, brand retail, entertainment and leisure, and featured high-end restaurants. It will bring a brand-new consumption concept and all-round fashion charm life experience to Yangjiang citizens with one-stop consumption. Business area of Yihua Department Store in Zhenjiang 1 10,000 square meters. Zhenjiang Yihua Plaza is located in the commercial core area of Zhenjiang New District, where the economy is booming. It is adjacent to/kloc-0.5 million mu Beihu Wetland Park in the south and the administrative center of Zhenjiang New District in the north. It covers an area of 300 mu and has a total construction area of 860,000 square meters. Zhenjiang Yihua Plaza has 80,000 square meters of five-star hotels and office buildings, and 299,000 square meters of commercial buildings and office buildings. It is a large-scale urban complex integrating conference reception, hotel accommodation, office writing, high and middle-grade department stores, supermarkets, high, middle and low-grade catering, fitness, film and television books, residence and community service.