First, in the first month after the pre-sale, the loss rate of members is around 30%.

We just finished the pre-sale, and many members are looking forward to fitness. At this time, few fitness clubs can provide perfect services, especially the congestion is very serious! It is also the time when various problems occur most frequently! There are the most complaints ~ so try to divert as many courses as possible, such as increasing the number of courses from two to three or four, and using the best teachers when using teachers. A good teacher will help you retain a large number of members, so some people will ask, what should I do without such a teacher in my team? Then I'll tell you, if not, look for it, dig it, and don't be reluctant to part with the children! Then slowly improve!

Second, have you ever applied for a card in another gym? You still have time, but you still have a card here We ask ourselves, why?

So update Yingyong regularly and add some interesting sports to keep members fresh!

Thirdly, maybe some members, namely Fitness Xiaobai, don't know anything about the use of fitness equipment and how to get to the gym. They were curious for the first time, and it was boring to play this and that, so they didn't want to come. There are still some members who don't know, but their willpower is very firm, so the treadmill is the object of their abuse!

In addition to irresistible factors, there are still many problems that need to be improved to improve the renewal rate of gym customers. Members' complaints and suggestions must be solved for customers at the first time, and in turn given to my customers! It is also suggested that gym owners should know how to choose, take it from the people, use it for the people, do a good job in service and do a good job in market reputation, so that there will be no cases where some members don't come and friends around them suggest not coming!

Open some attractive group classes, and a good group coach can attract members to the gym for exercise. There is a gymnasium near us. There are spinning bikes from Monday to Friday, but it is really hard to get a ticket for spinning bikes on Monday and Thursday, that is, the coaches on Monday and Thursday have a strong sense of rhythm and are good at driving members. Yoga classes, belly dancing, etc. There are also many members involved. The front desk staff often ask members what suggestions they have and what kind of classes they want to take. Do you have any suggestions for teachers in class? Good service is also the key to keeping members in the gym. Of course, we must keep up with the requirements of the times. Many gyms in membership management system have face recognition check-in function. Just brush your face and go to the gym to sign in, which increases the experience of members. Zhonglian membership management system helps you attract and retain members.

If you are an operator, you should change your position and think from the perspective of consumers. What kind of environment and service do customers need? The price can be higher, but it should make me feel good.

Don't do things that hurt customers for short-term benefits. For long-term development, word of mouth is passed down from customers.

I believe that many gyms will encounter such problems in their operation. At the beginning, the members were full of ambitions and the venue did not fall. But as time goes on, fewer and fewer members go to the store to exercise. After the introduction of the mechanism of monthly card and sub-card, the amount of revenue no longer depends only on the number of annual cards sold by stores. The arrival rate and activity of members are directly linked to the income of the gym. In today's increasingly fierce peer competition, how to bring differentiated value-added experience to members, enhance their experience and activity, and then improve their arrival rate and retention rate?

In the traditional fitness scene, the process of members going to the store to exercise is: entering the store-exercising-leaving. The contact between the members and the members' gyms has ended, and the members' exercise effect can't get timely feedback, which greatly affects their enthusiasm for fitness. So, is there any way to break the situation quickly?

Nowadays, the intellectualization of gymnasiums is the general trend, and people are more inclined to choose intelligent gymnasiums. Traditional gyms can no longer meet people's fitness needs. If your venue wants to upgrade intelligently, you can try Qinbird's gym management system to help the venue build a one-stop data intelligent gym.

Layout, starting with members entering the gym.

First of all, the gym has added a small intelligent body tester to comprehensively monitor the health status of its members. Members can scan the code on WeChat for self-help physical examination, and support physical fitness test, cardiopulmonary function test and resting heart rate test, so that members can have a basic understanding of their physical condition and increase their concern for health. At the same time, the coach can also customize the appropriate fitness plan for the members according to the physical examination results of the members, adjust the exercise intensity, and achieve the balance between exercise effect and safety. Scientific fitness experience can increase members' trust in the venue and achieve better retention and transformation.

Real-time monitoring of sports data to achieve the visualization of sports effects. The heart rate wall will display the members' exercise heart rate, calories burned and other data in real time. * * * There are six heart rate intensity intervals, and different heart rate intensity intervals display corresponding colors. The system can monitor the change of heart rate in real time, which can not only motivate members to achieve the exercise effect, but also ensure the safety of fitness. Members get real-time feedback on the exercise effect and improve their sense of accomplishment.

Of course, this is not the whole of the smart visitor heart rate system. In addition, there is a competition mode of calorie competition. Members started training in two groups, and the competition data were displayed on the big screen in real time, which improved the enthusiasm of members in the tense competition atmosphere. The experience brought by this model to members is far greater than simple and boring exercise.

Nowadays, more and more gyms are relying on social chains to get customers for marketing, and traditional push methods such as "knowing how to swim and keep fit" have been eliminated. According to the data of China Fitness Industry Report in 2020, 74.6% of the gymnasiums surveyed said that the main way to get customers was recommendation, and more and more gymnasiums began to pay attention to bringing the old with the new, so as to improve the brand loyalty of their members. The diligent management system of the gym is also very helpful for obtaining customers for marketing.

After the exercise, the fitness data will be synchronized to the applet and shared to the circle of friends, triggering social fission and creating an explosion of friends. Improve the brand exposure of the gym, and at the same time accurately acquire potential customers. If customers can be encouraged to bring customers, it will be more than just traffic exposure.

Members' fitness process will change from "entering the store-exercising-leaving" to "physical examination (improving members' retention)-visualization and gamification of exercise (improving members' enthusiasm and activity)-end of exercise (using social currency to improve venue exposure and obtain potential customers)", and the sense of experience will be greatly improved.

The improvement of members' sense of experience and activity is of great practical significance to the benefit of the gym. The diligent gym management system is laid out in every process of member sports to help the gym maximize its benefits.

I can't tell you this. Business is free.

How can I keep my members when I suddenly stop getting a card?

It's up to you to have a glib tongue at this time. Then you should emphasize the benefits of becoming a member and how to make it convenient for customers and make them realize that it is worthwhile to apply for a membership card.

Guests are very mobile. How do catering enterprises retain old customers?

First, do a good job in environmental sanitation, so that customers can eat with confidence.

Second, actively introduce new dishes to make customers feel fresh.

Third, do a good job in service and make customers feel at home.

Fourth, do a good job in marketing:

(1) Give preferential membership points to customers who spend frequently, and stabilize frequent customers.

(2) Actively recommend their representative products to customers who come occasionally.

(three) regularly carry out consumer preferential activities combined with advertising.