With the development of China's sports industry, the number of people participating in physical exercise is increasing, which promotes the steady growth of sports consumption market. It is estimated that the sports consumption market in China will reach10.5 trillion yuan by 2020. The data shows that the total output of China's sporting goods and related products manufacturing industry accounted for 6 1.4% of the total output of the sports industry in 20 17 years, and more than half of the sports industry output was driven by the manufacturing industry of sporting goods and related products. The new format of sports consumption in China has developed rapidly. The overall scale of venue services, sports training and sports events continues to expand, and the "Sports Plus" project, which promotes the cross-border integration of sports, traditional tourism and cultural industries, has begun to become an emerging power point for sports consumption.

The sports consumption market in China is growing steadily, and there is a lot of room for growth in the future.

From 20 15 to 20 17, the sports consumption market in China grew steadily. According to the data of the National Development and Reform Commission, it is estimated that the scale of China's sports consumption market will reach/kloc-0.5 trillion yuan in 2020. Ai Media Consulting analysts believe that in the future, with the increasing per capita sports consumption expenditure of China residents, the sports consumption market will have more room for growth.

Under the background of great health, the number of people participating in sports continues to grow, and there is great room for development.

With the introduction and guidance of the national fitness policy, people's awareness of fitness has been continuously enhanced, and the number of people participating in exercise in China has increased from 20 15 to 20 17. Judging from the proportion of sports population, there is still a big gap between the proportion of sports population in China and the average level of the United States and developed countries.

There are more than 1000 sporting goods enterprises in China, and the competition is fierce.

According to the data of iiMedia Research, with the continuous expansion of the market scale of the sporting goods industry, the number of enterprises stationed in the sporting goods industry is also increasing. 20 16 the number of sporting goods enterprises in China has exceeded 1,000, and the competition among enterprises is fierce.

The format of sports industry is updated, and sports consumption breaks through the boundary of physical consumption.

The above content is extracted from the "20 19 Analysis Report on the Present Situation and Development Trend of Sports Consumption Industry in the World and China" issued by Ai Media Consulting.