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What is a shopping center?
According to the different buildings, facilities and forms of shopping centers, the International Association of Shopping Centers divides shopping centers into "Mall" (there is a certain distance between parking lots and shops, usually in the underground or periphery of the whole building, and there are special pedestrian street connections between shops, such as regional and super-regional shopping centers) and strip centers (there are parking lots in front of shops, but there are usually no special walkway connections between shops, such as neighborhoods and communities). It can be seen that, strictly speaking, shopping centers are not a commercial format, but a brand-new form of business gathering with a high degree of organization. It is a brand-new way to bring together shops with different functions, such as culture, entertainment, finance, service and exhibition, with different formats and facilities in a planned way. It usually focuses on the retail industry. Compared with spontaneous commercial streets, shopping centers are operated as a single entity in development, construction and management: generally, property companies build buildings and lease space, professional commercial management companies implement unified leasing, management and promotion, and tenants operate in a decentralized manner. Supplement: Shopping center /Shopping Mall refers to various retail stores, and the service facilities are concentrated in a building or an area, which are developed, managed and operated by enterprises in a planned way. A commercial complex that provides comprehensive services to consumers. (1) Community shopping centers are shopping centers with an area of less than 50,000 square meters. (2) The regional shopping center is established in the commercial center of the city. Shopping center with an area of less than 654.38+10,000 square meters. (3) Super-regional shopping centers are built in the suburbs of cities, with an area of over 654.38+10,000 square meters. 1. The definition of shopping center is 1. The definition of American Shopping Center Association is commercial facilities planned, built and managed by developers, with large main stores. 2. The definition of Japan Shopping Center Association is a collection of commercial and various service facilities developed, owned, managed and operated by a unit in a planned way, and equipped with parking lots. Judging from its location, scale and structure, Japan Shopping Center Association has the characteristics of diversification, convenience and entertainment. As a social place to meet consumer demand, it plays a part of urban functions. 3. The definition of the Ministry of Commerce of China: all kinds of retail shops and service facilities are concentrated in a building or area to provide comprehensive services to consumers. This commercial complex usually includes dozens or even hundreds of service places, and its format covers large-scale comprehensive supermarkets, specialty stores, specialty stores, restaurants, grocery stores, entertainment, fitness and leisure, etc. Two. Classification and introduction of shopping centers 1. Classification methods and standards in the United States According to the actual situation of the American market, shopping centers are divided into eight types: neighborhood type, community type, regional type, super-regional type, theme type, fashion boutique type, large discount type and factory direct sales type. 2. Classify shopping centers according to national standards.