1, theme setting
Activities need to have some clear themes first, so that consumers can see them at a glance. Consumers can understand what we need and what the ideological theme is. Therefore, the theme of beauty salons must be very simple, and consumers' current consumption habits, likes and escapes must be clear. Only in this way can we attract consumers. During the opening of the new store, the beauty salon should have a better and more comprehensive answer to deal with customers. It's best to be uniform in caliber.
2. In terms of service, the newly opened beauty salon carries out promotional activities, and service has become the key. Not only the service attitude of beauticians should be in place, but also the service of beauty salon projects should be as effective as advertised. For example, regular facial care and slimming projects can't see the effect in the short term, but if consumers have the opportunity to sell regular experiences in beauty salons through promotional activities and see obvious effects, they will also have trust in your beauty salon. Of course, when a beauty salon opens a new store, it is easier to convince customers by providing some immediate services. The promotion of activities should be based on the needs of consumers in the business circle.
3. In terms of products, the newly opened beauty salon, on the one hand, leads to the return rate of technical services, on the other hand, is product sales. In the sales process of new stores, we may wish to consider the most fashionable brands in the market, the best products sold seasonally and the best products with functions.
4. Discount design of promotional activities When a new store is doing promotional activities, the primary purpose is to attract customers, but it also has the function of withdrawing funds. Therefore, when doing sales promotion, discount has become one of the commonly used methods. You are not the only beauty salon in the market. You need to pay attention to the discount promotion. Try to avoid discounting the product because the profit is too high, which will undoubtedly directly reduce the profit. Combine as many products as possible to increase discount profits.