Specific introduction
Original name: Huang Zhenlong.
English name: TONY WONG
Native place: Chaozhou
Date of birth: 1950, 10th day of the second lunar month.
Zodiac: Tiger
Constellation: Pisces
Place of birth: Jiangmen City, Guangdong Province
experience
1950 was born in Jiangmen City, Guangdong Province, and settled in Hong Kong at the age of 6. From the age of 10, it was published in China Student Weekly, Youth Paradise and Express.
Yu Lang Book Company was founded on 1972.
1993 founded yuhuangchao publishing group co., ltd.
Founded Comic Empire Network Group Co., Ltd. in 2000.
Yu Lang Multimedia Company was established in 2003.
works
Little devil, little confused fairy, son of superman, drunken fist, Tathagata palm, etc. Among them, "Dragon Humen" took off in the Hong Kong comic book market in the early 1970s, and it was popular for more than 30 years, creating a historical record of long serial comics in Hong Kong. Longhumen, formerly known as hooligans, was reprinted in 2000. Later it was renamed. In recent years, his works include Legend of the Son of Heaven series, Gate of the Brave, Dragon and Tiger V series, 00 1, Blade Master and so on. And the adaptation of Mr. Jin Yong's works "Eight Dragons" and "The Condor Heroes", which led to the adaptation trend of martial arts novels in Hong Kong comics. 1999, he created "mysterious magic".
brief introduction
Huang Yulang, a wizard in Hong Kong's publishing industry, went from a poor boy with nothing, relying on perseverance and a brilliant pen. After many setbacks and struggles, he never gave up, and finally took a place in the publishing industry and established his own comic book publishing kingdom. Huang Yulang's struggle is full of legend, and he is known as "national hero" and "Stallone" in the publishing industry.
Huang Yulang, formerly known as Huang Zhenlong, 1950, chaozhou people. At the age of seven, he went to Hong Kong with his father. Huang Yulang, whose family environment is not very good, likes to draw pictures, cartoons and heroes from an early age. He began to try to contribute to the comic pages or columns of newspapers and periodicals at the age of 9, and it was not until 1 1 that he published his first "debut". Because of his poor family, he has not finished high school, so he has to drop out of school to earn money to support his family. 13 years old was recruited by Time Comic Daily as a coolie and a trainee painter, with a monthly salary of 140 to 200 Hong Kong dollars. But the good times didn't last long, and soon he lost his job because of the recession in the comic book industry.
1964, unemployed Huang Yulang borrowed 1000 yuan from his father as capital, founded a comic club, started his own "publishing career" and published a weekly magazine called Joke World. This is Huang Yulang's first adventure. He paints, edits and prints himself, and his collaborator is his brother. No publishing house is willing to publish it. He and his brother rode bicycles around the streets and sent Joke World to the newspaper office. However, the publication of Joke World has not improved. After only five issues, it failed, and even the money for starting a business was gone.
When the first venture failed, Huang Yulang was not discouraged. On the contrary, Huang Yulang thinks, "The most rewarding thing in the joke world is that I am familiar with the streets of Kowloon, because I deliver the goods myself." It seems to be good for him, a year later. He was eager to try again, and published a daily comic book with others. It has been prepared for three months, but unfortunately the life span of this newspaper is only three months. Due to the sluggish sales, it was unable to make ends meet and closed after 3 months.
Huang Yulang failed in his second venture, and he had to work for others because his savings had run out. At that time, Cui of Hong Kong comic industry was eager to recruit comic talents, so he took the exam. In Cui Wei Group, he creates forty or fifty stories every month, and each story has 2 10 paintings. His salary and manuscript fee make him a lot of money. However, Huangtulang was not satisfied with the status quo. He settled for more than a year. He cooperates with painters and publishes his own cartoons every day. Start a third venture.
After working in Cui Wei Group for more than a year, Huang Yulang became familiar with the whole publishing industry. The collaborator Heck is also experienced. Therefore, the establishment of Novelty Comic Daily was quite successful. Soon after its publication, it sold more than 12000 copies in one day, which was the first in the comic market in Hong Kong at that time. Then, they founded Le Sheng Comic Daily, but the quality of the newspaper was poor due to the lack of manuscript sources. As a result, novelty comics have also been affected, and the quality and sales have declined. 1967, that is, Huang Yulang started his business for the third time. Six months after the "May Storm" test paper in Hong Kong, the people in Hong Kong were in turmoil and their consumption power declined. At the same time, with the launch of TVB in Hong Kong, people's eyes focused on TV, which had a great impact on comics and newspapers, and sales fell to the bottom. Two comic daily newspapers, Novelty and Music, which were founded only one year ago, went bankrupt one after another. Since then, although Huang Yulang published the comic book Seiko, his business has been bleak.
During the period of 1969, Hong Kong's economy started, citizens' spending power improved, and the comic book market came into being. Although Japanese comic books were very popular in Hongkong at this time, Huang Yulang gave up the idea of changing careers and decided to stick to it. This time, he and a friend who is a printer set up the Diamond Publishing House. "Diamond Publishing House" is more successful than before. As a result, he sold all his shares and books to the publishing house and worked for it himself, changing from a boss to a wage earner.
Huang Yulang seems to have bad luck, but instead of being knocked down, he becomes more and more brave. His indomitable spirit was finally fully rewarded in another adventure.
197 1 At the end of the year, an elderly friend who runs a bookstore took a fancy to Huang Yulang's persistent and indomitable style in the comic book business, and co-founded Yu Lang Book Company to publish various comic books. This time, Huang Yulang learned the experience and lessons of "starting a business" in the past, worked step by step, and tried to be cautious in financial management with strong financial resources. It was well received in the journal, and the sales volume quickly exceeded 20,000 copies, and the profit was quite good.
During this period, the cartoon industry in Hong Kong was different from previous years. Most of the original cartoonists jumped ship and there was a shortage of talents. Besides being "prolific", Huang Yulang also recruited a group of young people who like comics and trained them into active creative backbones. At the same time, he absorbed the advantages of high quality and good printing of Japanese comics and devoted himself to improvement. In this way, after three years of hard work, the sales volume of Yu Lang publications ranked first in the Hong Kong market, overwhelming the once "overbearing" Japanese books.
After several ups and downs, with strong perseverance, Huang Yulang finally won the favor of fate and succeeded, becoming one of the celebrities who can enjoy wealth and own their own enterprise groups.
If we sum up the successful experience of Huang Yulang, we can easily see that the practice of investing in the interests of God, returning home frustrated and running well is enlightening to all those who embark on the road of entrepreneurship.
Huang Yulang loves God, and timely adjusts the content and form of the publication, so that it can constantly suit the tastes of readers and expand the scope of readers. He noticed that with the passage of time, the children who used to read Yu Romantic paintings have grown up and become adult readers. Of course, the new kid joined his readers. So he concentrated his content adjustment on the hot spots such as kung fu, fighting against injustice, and confrontation between good and evil. Kung fu boys in his books rarely meet opponents, and these characters provide readers with a placebo and a relaxing effect. In addition, he also dealt with folio. In the past, small format mainly served small readers, but small format limited the images and characters. To develop greatly, we must use a large format. So Huang Yulang decided to change the small format to 16 format and tripled the price. The continuous reform of the journal attracted many young readers, and some young women began to like his cartoons. They also entered the markets of Southeast Asia, Europe and America.
In addition, Huang Yulang's years of experience endowed him with sophisticated qualifications, which made him calm and moderately relaxed in setbacks. On his way to success, he naturally encountered various setbacks, the biggest of which was the preparation of 1980 Hong Kong Daily. It is said that printing, manpower and financial resources were not fully prepared at that time, and the horse was rushed, which led to a fiasco. But Huang Yulang was not dragged over, but was immediately "interrupted by a strong man". His "Yu Lang TV Station" was at the disadvantage of being defeated, because TVB's publications were out of the limelight. In two years, the loss exceeded 6,543,800 yuan. Later, people from all walks of life made great efforts to compete for blogs, and the advertising revenue increased before turning a profit. Therefore, Huang Yulang put forward a set of trade-off schemes.
Huang Yulang is engaged in "creative" publishing work, and he also creatively created a set of "first take" management methods that are in line with his own reality. He is responsible for encouraging all kinds of publications. The salary of the person in charge of publications in Yu Lang is not high, but there is a considerable proportion of dividend system. In this way, the heads of various publications will try their best to stimulate the sales of publications, so as to increase the profits and dividends under their own names and minimize the fixed costs of the company.
Huang Yulang fought bravely against setbacks and eventually became a cultural tycoon in Hong Kong. He made a fortune by shooting adult fairy tales. According to the data, his wealth is estimated to reach 200 million yuan. Although he was unlucky again in the early 1990s. He was jailed, but it didn't change his perseverance in fighting. 1993 After he was released from prison, he recruited old employees, set up Yuchao Publishing House, rebuilt his comic kingdom, and competed with others.