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How to design leaflets-how to design leaflets
Teach you how to design leaflets. 1, open photoshop and drag the materials found online into the software.

2. Adjust it slightly, find the "Text Tool" in the left toolbar, and enter the required text.

3. Click the File button on the menu bar above, find the export and click.

4. Finally, click Quick Export to PNG.

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Major festivals in a year are the best time to make leaflets, such as New Year's Day, Spring Festival, Dragon Boat Festival, Mid-Autumn Festival, Children's Day, National Day and Christmas. Leaflets, special sales at reduced prices, limited time buying, lottery, lottery, tasting and competition are all important promotional means in shopping malls.

1. When making leaflets, the color matching should be eye-catching and in line with the product positioning. Color matching should attract consumers, arouse their interest and urge them to read further. The choice of color needs to match the product. Pink cupcakes with fresh background should also be smaller and fresher. If you choose some bright or strong colors, it will look out of place.

2. The design of leaflets should highlight key information. When designing leaflets, information is very important, because it is the key to help consumers understand products and strengthen their desire to buy. Generally speaking, it takes several seconds to read a leaflet. To attract consumers' attention in such a short time, it is necessary to control the content and highlight the key information. When designing a flyer, you can emphasize the text information by changing the font, font size and text color.

3. Although the background of this leaflet is complicated, it is bright red, but relatively speaking, the text part is obviously white, and the text is very large, so that everyone can see the key information at a glance with graphics.

4. When typesetting leaflets, they should be arranged according to people's visual habits. For example, the most important information should be placed in the middle or upper part of the leaflet, and the rest can be typeset from top to bottom and from left to right.

5. Blanking is a very common technology in graphic design. It is artistic and can leave room for imagination. In the design of leaflets, appropriate blank space can improve the style of leaflets.

How to design a leaflet No matter what kind of commercial design, its ultimate goal is to help customers sell products and promote sales, otherwise the beautiful design is meaningless. This paper discusses how to convey information more effectively in design through several low-cost single-page design cases. Some basic principles involved are applicable to any design project. First, the design points of the leaflet 1. First, lay out the scene. If you imagine a flyer as a play, then paper is the stage. Just like drama, the function of a good advertisement is to make people pay attention to your product. Because the picture background of the product is dark, the background of the leaflet is also treated as black to match it. Ok, the stage is already dark, just wait for the performance to start. Of course, the background is not necessarily black, but treating it as black is the easiest way to form a dramatic atmosphere. Add a very thin border, which can be imagined as a curtain to guide the reader's line of sight to the middle content. This kind of wireframe must be very thin. If it is too thick and too bright, it will distract the reader. Push the products to the front desk and put your products in a conspicuous position on the page, just like when you invite friends to barbecue in the backyard, you will also put these chairs in a conspicuous place in the yard so that every guest can see and touch them. Product pictures must be clear, and physical photos are the most suitable. The photos provided by general manufacturers are of high quality, such as the photos in the example. You can try asking the manufacturer for it If not, it may cost more to ask a photographer to take high-quality photos of the products, but please remember: if customers can't see the products clearly, they won't pay. Maybe sometimes you have an impulse to add some special effects to the product pictures, wait a minute! In the product leaflet, the product is the key point to be displayed. Don't be smart enough to do some oblique deformation effects, which will appear flashy; Don't make the photo too small, thinking that the customer will pick up the magnifying glass and study it carefully; Don't cut the picture like a poster, customers will only ignore the product itself and even think you are trying to hide something. Once the titled product is displayed, it is necessary to add some words to explain the product in more detail and introduce some advantages and uses that are not obvious at a glance. Customers like to experience all kinds of new products. If you think of customers as eager to know more audiences, you can write good publicity headlines. Imagine if you were introducing this product to a good friend, which aspect would you introduce first, starting with the best part. In this example, the furniture looks like rattan, but it is actually made of FRP, which is very strong. This is the characteristic. If you want to sell ordinary goods such as screwdrivers and bath towels, think about where your products are most popular and why customers want them, and then express them in words. Rule 1: A short title is more appropriate. When we talk at ordinary times, if a person uses more than 20 words in every sentence, it will only drive the listener crazy. Customers may like your products, but they can't stand your nagging. In short, it is best to find the most concise and accurate statement. Rule 2: Don't shout some flashy slogans. Twisted melons are not sweet. Shouting these slogans won't help you sell things. Will you buy a car because a car claims to represent a "new and new human"? No, you bought a car because of its beautiful appearance, authentic workmanship, moderate price or just meeting your needs. 4. Add a title below. When you write a headline, remember that the customer will only read it when he can find some interesting information, so you must find the customer's interest when you write it. Take a good look at your products, and think about what information can make customers know better, what details can be emphasized, and what good ways to use them can be suggested. With this information, customers are more likely to pick up the phone and order. Rule 3: The customer is God. The customer is always the first, so you can only stand aside. Only when customers really buy your products will the world be beautiful, otherwise everything will become meaningless. You should respect this fact. A good advertisement should accurately reflect the real advantages of the product. Words are not defending the product in all aspects, but strengthening this fact. If you think that customers will buy your products for no reason, you are just daydreaming. What font 1? Times font is a good choice. These traditional fonts give customers a sense of trust, and plain fonts can make products more eye-catching. The font of the title and the text must match, but the character spacing should be more compact. Times, Century, Garamond and Caslon are all good choices. 2. Bauhaus emphasizes fonts. Bauhaus style decorative fonts are not suitable. It is a heavy font, and the decoration on the whole page is a bit too eye-catching, which will make readers ignore the product itself. This font is more suitable for posters than product flyers. 3.SnellRoundhand and FuturaHeavy fonts match. This choice is very good. Elegant font style also conforms to the meaning of the text itself. In the title, the font of "WicherBeautiful" (beautiful rattan) is beautiful, while the font of "Fibrglassstrong" (hard tempered glass) is thick, and the characteristics of the font match the literal meaning. Generally, if the font is eye-catching or stylized, the connection between font and text will be obvious. Remember: our purpose is to highlight the characteristics of the product.

How to design a leaflet 1 Enter the contents of the poster. For example, make a poster of electronic products. Create a new blank document, enter "Electronic Digital Product Poster", click Start-Paragraph-Center, set the title first, and save. Click the office button, select Save As, and then click the format and location to save.

2. Enter the text description of the promotional product. After the previous step is completed, press Enter to switch to the next line, and the insertion point will be in the middle. Press the backspace key to move the insertion point to the far left of the current line, and then enter the poster content.

3. Set the poster content format. After the content needs to be finished, you need to set the font and paragraph format, and the period is beautiful, generous and decent. The title is italicized, the number four, and blue. Then set the following text, select the following text, click the beginning, paragraph and bullet, and set the text font to bold, red and italic.

4. After setting the text, prepare to insert the picture. Click "Picture" in the "Insert" illustration to pop up the dialog box, and then select the prepared picture. This may affect the text format because of the size of the referenced picture and other reasons, and then adjust it later. You are also inserting pictures of other products, and so on.

5. Set the format of the picture. Images often do not meet the requirements after insertion, and the format is adjusted according to the specific situation; First, set the size of the picture. There may be many blank areas around the picture. We click the "Crop" button in "Format" to select the size. Cut off the surrounding blank areas, and cut off the surrounding areas of other pictures in the same way.

6. This step sets the relationship between the text and the picture. Select the first picture, click "Format", select "Text Surrounding" in the arrangement, and select "Surrounding" in the pop-up drop-down menu. Other pictures are set in the same way. Set and drag the picture to the appropriate position, and the picture is aligned with the text on the left.

7。 In order to make the poster more beautiful, the title is set to artistic words. Select the title, click "Insert" to select "WordArt Button" in the text, and select the style 17 here. After the dialog box pops up, the text inside should be the title. Click OK directly.

8. You can also set a horizontal line between the title and the text. Click the end of the WordArt, press enter to start a new line, click Start, and then select Borders and Shading in the paragraph. After the dialog box pops up, select the "Horizontal Line" button at the lower left and select the horizontal line style.

9. Now make the final adjustment. Adjust the picture to the appropriate size. To create a page background, click Page Layout to select a page color in the page background, select the Fill Effect command from the pop-up dialog box, and then click the Texture option to choose according to your preference.

10. After some previous operations, a poster was made.