First, what are the conditions for being a Taobao anchor?
1. To become the anchor of Taobao live broadcast room, the number of fans must reach more than 40,000, while the unlabeled seller of Taobao women's clothing needs to register more than 20W fans, and it is not illegal.
2. Taobao live application needs to upload a video of the anchor's appearance to fully and comprehensively show itself.
3. The video size of the application should not exceed 3M. Suggest about 5 minutes. Too short will affect the approval rate of parents.
4, the video must be a close-up appearance of the anchor himself, with a face value of more than 7 points. It is best to wear light makeup and broadcast smoothly.
5. The application video must be clear.
6, the anchor must have a certain business ability, daily performance indicators, pressure to have motivation.
7. The anchor is required to be eloquent and at least proficient in one aspect of knowledge to explain.
Second, the store requirements:
1. The credit rating of the store must reach one diamond, which is a hard indicator for opening. If it does not meet the requirements, it cannot be opened.
2. The amount of micro-amoy fans needs to meet the requirements. Different industries have different requirements for micro-Amoy fans, but the minimum requirement is more than 30,000.
3. Have a certain ability to operate old customers. The main assessment is the repeat purchase rate of old customers, and the specific requirements are not digitized.
4. The number of goods corresponding to the main categories of the store. Taobao shop advocates small and beautiful, so the goods in the shop can't be too much and too messy. Specific assessment indicators have not yet been announced.
5. The goods in the store have a certain sales volume. There is no fixed target for store sales. As long as you sell more, specialize more and manage more old customers, it is very simple to meet the requirements.