1, prosperity optimization
The domestic old-fashioned community group buying platform was originally Furong Sheng Xing chain couple shop. Later, the community group buying business was developed, and the online business was completed with the help of the WeChat applet mall platform, which led to the consumption of offline stores. The advantage of prosperity optimization lies in its perfect supply chain system. By adopting the strategy of encircling the city from the countryside, we can sink rural towns and reach urban communities, book today and arrive the next day. Fast and efficient performance is the guarantee of its customers.
2, fresh every day
Daily fresh cultivation of fresh e-commerce O2O field has its own advantages in basic layout, and it is rich in the density and efficiency of pre-warehouses and the types of products selected. The commodities sold are mainly fruits and vegetables, seafood, meat and poultry, milk and snacks, and the daily repurchase rate is high.
3. Meituan Optimization
Meituan's community group buying platforms, Meituan You Xuan and Shengxing Youxuan, are two popular community group buying platforms with high compliance and high orders from Meituan. However, the purpose of Meituan is not to supply fresh food, and now it is found to be adjusted to community e-commerce (retail e-commerce) business. That is, to develop e-commerce in the mode of community group purchase and sell various non-standard products.
4. Optimization of orange center
Didi's community group buying platform has a high coincidence rate between goods and other offline retail, and its main highlights focus on promotion and marketing. With the help of activities such as "sharing courtesy and returning cash", users were encouraged to participate in the customer acquisition action, which opened up popularity in just a few months and later became a new activist in community group buying.
5. Buy more food
A multi-product community group buying platform, the agricultural products of multi-product e-commerce are deeply rooted, and there are many cooperation bases and suppliers. With the help of community group buying mode, we can open up the sales channels of agricultural products and directly connect fresh products to consumers' tables. Let "consumers can pick up the vegetable basket and buy selected products from the country's agricultural production areas without leaving home."
6, the same life
Tongcheng Life, as an old-fashioned community group buying platform, focuses on community life and serves family consumption scenes, mainly providing fresh ingredients, household items and peripheral living services for community residents. The business is mainly concentrated in Jiangsu, Guangdong, Zhejiang and other places. Although the popularity is not as high as other platforms, the results are still bright. In 2020, GMV will be close to 654.38+0 billion, with an average of nearly one billion GMV per month.
7. Ten delegations
The current "Ten Clubs" is a combination of community group buying platforms "You, Me, You" and "Ten Clubs", with its own operating system, purchasing system and supply chain system. Its business is "committed to bringing good products with high cost performance into people's homes", and the main products sold are fresh products and daily necessities.
8. Ding Dong buys food
With the help of community group purchase+pre-warehouse mode, it can be delivered in 30 minutes, 1 hour or the next day at the earliest, and it also provides fresh products for community residents on a community basis. The characteristic of buying vegetables in Ding Dong is self-built planting base, which can cut off a lot of intermediate costs and provide affordable and fresh ingredients for three meals a day for community users.
9. Box Horse Optimization
Fresh box horse is an integrated mode of warehouse and store. Due to the market impact of the rise of community group buying, the community group buying mode of online ordering and next-day delivery of Box Horse was developed to cope with market changes. Boxma Xiansheng has a supporting fresh supply chain system such as a national distribution source base for fresh goods, a category base, and a special agricultural product Boxma Village, which is a big advantage for its operation of community group buying.
10 Duoxian Optimization
Duoxian is more inclined to focus on some areas of the Pearl River Delta, and its scale and popularity are far lower than other national community group buying platforms. But its regional profit advantage is obvious, and it also has its own characteristics. Recently, it has set a sales volume of hundreds of thousands a day. We only serve mid-to-high-end customers, providing users with special agricultural products packages and 1 day /3 /7-day fruit and vegetable family gift packages, creating our own special products and avoiding competition with other platforms.
I hope my answer can help you!