I often deal with couriers and communicate with couriers. Through understanding, it is found that couriers are becoming more and more difficult to do. Comprehensive analysis found that there are several characteristics to share with you.
First: low-price competition
I have seen that many express delivery companies are fighting for prices in order to grab the list of large e-commerce. You pay 10 yuan, I pay 8 yuan, you pay 8 yuan, I pay 6 yuan, I not only pay 6 yuan, but also send free packaging.
Let me give you a simple example. It's very convenient for me to send express delivery in the beehive box some time ago. There are several express delivery companies with transparent prices. how much is it? How important is it? Finally, I chose a well-known courier company to deliver 10 express. Later, someone added me to WeChat and told me not to vote for the honeycomb box express cabinet in the future. It will be cheaper to find them directly through a small program, and sending packages is free.
The price is getting lower and lower, and I seem to benefit, but as a courier, I will find that the profit is getting lower and lower. But then something happened, that is, when I really chose to place an order through a small program, the charge was more expensive than the cabinet of the beehive box, and the packaging was charged, so I never dared to choose this company again.
Second, there are more and more middlemen.
Now many people have contracted for express delivery, and there are also express delivery stations. Couriers used to deliver goods to your door. At present, only a few large express delivery companies will deliver goods to your door, and many people just deliver them without receiving express delivery. The key is that there are more and more intermediary chambers of commerce, and as the bottom courier, the money may be less and less. In the past, it might take 1.50 yuan to get a courier, but now it may only cost 50 cents to send a courier.
Third, there are fewer and fewer employees.
Nowadays, many people are reluctant to be couriers, because with the development of communication, express delivery is becoming more and more standardized, and the related assessment will become more and more strict. For example, the courier needs compensation for losing parts, and there will be corresponding penalties if the courier is not timely. The courier also needs to bear the corresponding responsibility when receiving contraband. In the express delivery industry, it is difficult to stop driving and deliver it in time without driving. Many people would rather do a job than be a courier, which is why this industry is becoming more and more difficult to do. Every time an e-commerce company engages in activities, it will basically explode and recruit many temporary couriers to deliver them.
On the whole, the express delivery industry will also face difficulties in recruiting workers. At the same time, vicious competition and burning a lot of money may make many bosses unable to persist. Let's talk about it: Why is the express delivery industry getting harder and harder? Welcome to leave a message at the bottom of the article.
I have been engaged in the express delivery industry for more than ten years. I started as a first-line courier and contracted Baishi and Tong Yuan Express in my hometown. After more than ten years of ups and downs, it was washed ashore last year.
First of all, the difficulty of work is not professional discrimination. Before 15, I was most afraid that the recipient was a teacher. He thinks he is right, so he argues with you to the death. He thought he was untenable, so he complained directly. Complaining means fine, which means working in vain for a few days. Who's not afraid? Now not only teachers, enterprises and institutions are all above, office white-collar workers, and even waiters, which is better? Complaining is commonplace. Don't you see that it's not uncommon for a fine to deduct a month's completion capital to be negative?
Let's talk about salary. From around 2008, Tongda Department sent a package of about two yuan. At present, it is the last stubbornness that a conscientious boss can struggle for one yuan. From 2008 to now, the salary of assembly line has tripled. Some friends may say that if the dispatch base is large and there are more dispatches, wouldn't it be the last topic?
Let's talk about the job prospects first. 10 years ago, the express delivery industry developed rapidly, and there were blind areas and blank areas in the supermarket. Those who behave well and have a good eye can get a position. Now it's a feather grass.
Speaking of employees, let's talk about the boss. The boss has a hard time. Even more powerful boss, white wolf with empty gloves, braving the wind and waves, the first bucket is full of gold. An up-and-coming boss can hurt an egg. He spent hundreds of thousands of dollars to buy this website. Where is the profit? The price of Taobao has been shopping at around 90 cents. What is the profit of a set meal? The amount of dispatching in an area is just needed, and overtime will be fined. According to this account, the delivery volume and the area of the jurisdiction determine that this place needs ten couriers. Is the monthly income of a courier the lowest now? Ten is 50 thousand, plus the driver's salary, plus the vehicle depreciation insurance and maintenance fine, customer service salary, venue fee, utilities, and so on. The dispatch fee is about 20 thousand to 30 thousand If there is no channel, you will die. If you want to quit the internet, there are several people who can get away with it now. There is no market at a price, so it can be used here.
In a word, compared with before, the workload has increased, wages have decreased, fines have increased, bonuses have disappeared, there is no prospect, there is no retreat, and the only hope is that peers will die first.
It is you. Did you do it?
Many people are too superstitious about the exploitation of so-called capital, capitalists, bosses and enterprises. They always think that the number of online shopping is increasing, but express delivery is getting harder and harder, and they don't make money. I always feel that I have been treated as a leek, and I always feel how wronged I have been. In fact, I don't understand the logic of capital operation in the current market at all.
Strictly speaking, the express delivery market never makes money, and all you earn is the money poured in by capital. After unwilling to burn money, in fact, any industry will show its true colors, and you will know how big its basic disk is. Take the express delivery industry as an example. When express delivery rose because of online shopping, various capitals poured in and increased subsidies. At that time, no matter the courier company, courier station, courier point or courier, they all enjoyed the bonus of this subsidy and earned the first bucket of gold.
However, when the market has basically developed, all capitals will withdraw in an orderly manner, and the remaining capital is the capital that really wants to run the whole express delivery industry, but after all, it is weak, so all the remaining capitals will unite, such as Alibaba's rookie station. The major capitals are tied together, which reduces the operating cost of capital and the operating burden of enterprises. But in the past, those crazy capitals began to flee, looking for the next export, and the capital left behind could not be continuously exported.
After all, there is always a limit to how capital is said. Without the so-called subsidy, couriers will naturally find it more and more difficult to make money, and they may deduct money for three days because of complaints, but they will not make any money themselves, but they will have to pay some extra costs. In fact, looking at all aspects of current social development, is it just that express delivery companies have such a situation? It's just that courier companies have their own entities and their own actual business, so it is generally believed that it is getting harder and harder to make money.
Just like the previous Internet financial innovation, the so-called online lending platform is also such a model. When capital flows in, the major online lending platforms and the interest we earn are all dividends of capital. However, when capital loses its wool, all investors will lose everything. Don't treat capital as something tall.
When this industry started, every investor in our online lending platform was a member of capital, but capital had eyes and knew how to quit, and we were still stupidly following up. We are a member of capital. As long as you put your money and savings into the virtual platform, you are capital. Capital, big or small, is not worthy of innocence. It only has the same nature, that is, for future profits and profiteering, but some capital can't afford to lose, and some can't afford to lose.
When this capital flows in, the operating cost of this industry or industry is completely ignored. Only when the whole market develops to a certain extent will everyone consider its cost. And most industries among online celebrities, especially those spawned by the influx of capital, have one thing in common: high cost. In today's society, the cost of all emerging industries is very low, accounting for about 50% of the total profit.
If there is no stable funds to continue to follow up, its cost rate will be higher. So this is also the reason why some online services, including express delivery, take-out and taxi, are expensive. Although the percentage exceeds 30%, they still have to maintain their industrial chain and interest chain through a series of crazy actions such as advertising and opening up offline markets. Otherwise, they will not be able to make up for their capital deficit and capital operation.
However, for this, only those who work hard in shopping malls and markets really know that for some ordinary people who always have a fixed salary of several thousand dollars, those who work overtime until the early hours of the morning will never consider this issue. In their view, any industry is an industry that makes money and collects money, and only they can't make money. There are only two words when others cry: silence and hypocrisy.
With the rise of e-commerce industry, online shopping has gradually become a means of our daily shopping. Compared with physical stores, online shopping is more convenient, and you don't have to worry about the boss's disorderly pricing. If you buy clothes, you can also see the clothing styles of shops all over the country. With the rise of e-commerce, it is the express delivery industry. Now there are large and small courier companies on the market, and countless courier brothers are busy every day. The data shows that by the end of 20 19, there were more than 3.2 million express delivery employees in China. However, when the express delivery industry is booming, a large number of express delivery sites have closed down. What is the reason? A courier told the inside story of this matter.
Many people were keen to open a courier station before.
As a new type of employment, sending express delivery and opening express delivery sites have been sought after by many people in recent years, because it is not difficult to send express delivery, which is a good choice for some people who want to find a job. Opening a courier site is regarded by many people as a way to make money lying down. It doesn't need a lot of money to invest in a courier site. For convenience, many people will rent a facade around the community to receive express delivery. The profit model of express delivery station is to charge according to the quantity of express delivery, so the more the express delivery station receives, the higher the profit will be.
Moreover, a courier site doesn't need to hire many people, which is less risky than doing other businesses. Moreover, no one needs to do the operation. As people become more and more accustomed to online shopping, the number of express delivery is still very stable. The e-commerce platform engages in activities and often encounters explosions. Although it is hard, the benefits are still considerable.
The reason why the express delivery point is closed
However, it seems that such an industry with good development prospects has also encountered bottlenecks. At present, a large number of express delivery points on the market are closed, which is very puzzling. The courier explained it to us. First of all, because more and more people have joined this industry, the competition has become greater.
In this way, there will be less express delivery to each express delivery point, and each family can only continuously compress its own profits in order to compete. In the past, a courier could earn one dollar, but now I'm afraid it can only earn fifty cents. In the long run, many people can't stand it, so they can only close the express delivery site and find another job.
The second reason is that the business volume of courier brother is too large. In fact, sending express delivery is not a simple matter. The goods must be delivered to the designated place within the specified time. Even if it is placed at the courier station, it needs to be sorted. It takes a long time to sort hundreds of express parcels at a time. If you encounter such a big e-commerce activity as the Double Eleven, you need to work overtime for sorting.
Generally speaking, all the contractors for express delivery sites are individuals, and there are not many staff. A courier brother may be responsible for a large area, and many people can't accept such high-intensity work and choose to change careers.
The third reason is that it is getting harder and harder to recruit couriers. Couriers withdraw money according to the number of packages delivered, which requires them to continuously reduce the delivery time. At present, there are not many couriers who insist on door-to-door delivery, because door-to-door delivery takes too much time. Some customers are not at home for a few days, and they have to keep in touch, which increases the workload. Most courier brothers will choose to put the courier at the courier point or the courier cabinet.
These places are not free, but they also need to be charged. The money was paid by the couriers themselves, so they took less money. Previously, the rookie station claimed to charge a service fee, which caused netizens to vomit, saying that this was decided by the courier without authorization. However, we should also see the sadness behind the courier. In addition, once the courier is complained, he will face a fine. After all, it is a service industry, so many people quit.
The Collapse of China Unicom Express in Reality
In addition to express websites, there are also express companies closing down in real life, which is Guo Tong Express. This courier company was established as early as 2003. However, with the rise of SF Express and JD.COM, Guo Tong Express gradually declined, losing 4 billion in just a few years, which is very regrettable. However, if a company wants to stay in the market for a long time, it must constantly innovate and change, and it cannot be static. At present, China's express delivery industry is also facing many difficulties that need to be solved urgently. I believe that as long as these difficulties are overcome, the express delivery industry in China will still flourish. After all, the market demand is still great.