As one of the first global brands to enter China, Nestle Coffee successfully set sail in China with more than 30 years' efforts, bringing the coffee culture that is popular all over the world to China, providing a new lifestyle and inspiration for China consumers and connecting with the world.
As early as 1988, Nestle established Dongguan Nestle Co., Ltd. with local partners in Dongguan, Guangdong. In 2009, Nestle coffee production line was put into production in Shanghai Nestle Co., Ltd. (coffee and beverage factory). In 20 13, the third coffee factory with world-class advanced technology invested by Nestle in China was put into operation in Laixi, Qingdao.
Nestle is the first multinational company to invest in agriculture in southwest China. Adhering to the business philosophy of "creating * * * and enjoying value", we are committed to cooperating with relevant departments from the central government to the local government to promote the industrialization of coffee. Through multi-party cooperation, Yunnan coffee industry has developed by leaps and bounds, and has gradually become a thriving and profitable high-quality small coffee bean producing area, which has attracted the attention of the global coffee industry.