type of attachment
It means that individual single stores voluntarily adopt the same brand operation mode and bear all operating expenses. This model is usually that individual operators (franchisees) pay a fixed amount of guidance fee (commonly known as franchise fee), and the headquarters impart business knowledge before opening the store, or under the guidance of the headquarters, the operator's original store is changed into the business model stipulated by the chain headquarters.
Usually, this method pays a fixed guidance fee every year, and the headquarters will send personnel to guide it, but some people don't charge this part of the fee, and all the expenses required for opening a store are borne by franchisees; Since franchisees join voluntarily, the headquarters only charges a fixed fee to give guidance, so the profits and losses obtained have nothing to do with the headquarters.
The advantage of this way is that franchisees can get all the most profits without sharing with the headquarters, and they are not obliged to obey the instructions of the headquarters. But the disadvantage is that the headquarters can be irresponsible and often the guidance is loose. In addition, the operating quality of the store is not easy to be controlled (franchise chain). On the contrary, franchisees only need to pay a certain fee when joining.