How to write the detail page of honey copy and how to impress consumers to buy it?
I bought honey online a few days ago, and I studied the writing of the copy details page of honey.
The biggest question for consumers to buy honey now is the authenticity of honey. Consumers generally find it difficult to buy real honey, so the biggest problem facing selling honey is trust.
In order to win the trust of customers and prove that their honey is true, merchants have made various tricks.
The most important thing for bee copywriting is to solve the trust problem. How to do it specifically? I summed up the best-selling practices, and you can learn from them.
The cover title promises that honey is real.
(1) Build personal designs and tell stories-some tell stories about beekeepers, some tell stories about young people returning to their hometowns to start beekeeping, or go home to help their families sell real honey to fellow villagers. There are real people in the mirror, and they are very real.
② Describe the beekeeping process-introduce how to breed bees through pictures and texts.
③ Telling the process of honey picking-introducing the process of honey picking and the standards and requirements of good honey through pictures and texts.
(4) Origin characteristics-advantages (Changbai Mountain forest, barrel ground bee, deep mountain)
⑤ The finished product is displayed, and the honey product is actually photographed.
6 customer evaluation, screenshot of repurchase rate, some merchants will show this part in advance.
⑦ Display honorary certificates, authoritative testing, ID cards and physical stores.
⑧ Return guarantee, some merchants will show this part in advance.
Pet-name ruby how to distinguish true from false, honey crystallization.
The best way to create a good copy is to choose a successful opponent and imitate their practices.