How to make ps advertising design patterns? 1) When designing the pattern, the overall planning of the design pattern must be considered; 2) You can't use photos and colors to make patterns deviate, violate or violate objective laws, but use some combinations of words or graphics; 3) There should be no words or graphics; 4) There must be no words and graphics, and pictures and images cannot be expressed in words. By design, they should be convincing, attractive and acceptable. If you want to use some words, the words should be large, you can use Song Ti or bold, and the color will turn gray, so the font size must be controlled well. 2) Color When designing a pattern, different colors will give people different feelings. For example, positive colors such as yellow and red bring warmth to people, which makes the color of products warmer and more conducive to users' choice. This is a very important color correction problem. Three: the tangible design of patterns and signs In vi design, signs are visual symbols, and they are indispensable.