Founded by Tencel Group. 1993 was invited to develop in China, and Hainan Red Bull Beverage Co., Ltd. was established in Hainan Province, which was named after the word "Red Bull" for the first time in China. Red Bull is one of the earliest and most famous drinks in the world. In 1970s, the factory of the founder of Red Bull developed a "nourishing drink" containing water, sugar, caffeine and vitamin B, and named it "Red Bull".

With the international success of Red Bull, we decided to introduce it to China in order to repay our hometown. 1993, Hainan Red Bull Beverage Co., Ltd. was established in Hainan, where its ancestral home is located, and Red Bull entered China. 1995, Red Bull Energy Beverage Co., Ltd. (joint venture) was established.

Brief introduction of red bull brand story:

Red Bull Functional Beverage was first established in Thailand at 1966, and has a history of 43 years. In 1980s, Matthias, a salesman of a German toothpaste company, came to Bangkok to sell toothpaste. Unexpectedly, when I got off the plane, I was delayed by the time difference, and I accidentally found the drink Red Bull.

With a unique vision, he immediately found the founder of Red Bull to cooperate, bought the formula and trademark of this product, established Red Bull Co., Ltd. in Austria on 1984, and finally developed Red Bull into a world brand. China Red Bull's achievements have been widely praised by people inside and outside the industry. In terms of corporate culture, patriotism, honesty and law-abiding, unity and cooperation, and dedication to their posts are the spirit of enterprise.