Do you have the habit of exercising at home? In the past two years, affected by the epidemic, people's willingness to exercise has surged, and "home fitness" has become a hot topic on major social media. Recently, Liu _ Hong, who took everyone to exercise live, has been on fire several times, and many people have become "Liu _ Hong boys/girls". But when it comes to family fitness, we must talk to you about Keep, a well-known online fitness platform. At the end of February this year, Keep submitted a prospectus to the Hong Kong Stock Exchange, which caused widespread concern. Keep If the IPO is successful, it will be the "first online fitness stock" in China! Since the launch of 20 15, Keep has broken the shackles of traditional offline gyms, providing users with services such as fitness teaching, running, cycling, making friends, fitness diet guidance, equipment purchase, etc., so that people can get professional training without leaving home. According to the prospectus, the number of users of Keep has exceeded 300 million. From the end of 20 19 to 20021,the monthly active users of Keep maintained a rapid growth, and the monthly active users have exceeded 40 million at present. Keep has become the largest online sports platform in China and even the world. Keep is much more popular than similar applications, ranking first among online sports brands! It can be said that Keep is the first choice software for most fitness people. But are you curious: Why can Keep attract so many users, and daily live can beat other online sports brands? What operational strategy is adopted? Can you migrate to your own product operation? Based on the questions you are interested in,1Wednesday, October 26th, at 20:00, 10, we specially invited Mr. @ Pan Zhipeng, the dean of the School of Classroom Operations at the starting point and the former senior operation manager of Tencent, to share with you: "40 million users lift the iron online? ! Disassemble KEEP's operational growth strategy! " Poke the link to register: https://t.996.pm/reVjke Next, I will give you a detailed introduction to this live class: 0 1 What kind of course is this? Everyone is a product manager &; Starting point classroom production is an experience class specially designed for professionals who have been operating for 0-2 years and want to jump ship and college students who want to join the operation. The lecture is given by Mr. @ Pan Zhipeng, Dean of Starting Point Classroom Operation College and former Tencent Senior Operation Manager. Mr. Pan Zhipeng has worked in a number of BAT manufacturers, created many millions of marketing activities, and has his own unique views on operation. The live broadcast of 10 officially started on1October 26th. Sign up now and study for free! What will you learn from this course? Course outline: 1. Under the fitness wave, the smart fitness APP "follows the trend" 2. Remove the core component of 2. Maintain the user incentive system 3. How to find the breakthrough point and construct the product operation strategy? Through this open class, you can gain: learn a whole set of user incentive system of Keep, and see how Keep can do a good job in user operation from medals, rankings, grades, membership rights, content and activities. Six steps to establish a user incentive system What is the underlying logic of the Keep user incentive system? What methodology can we get? Make clear the two cores of user operation and know the corresponding operation ideas. What services does the course provide? In addition to the course study, the tutor will answer questions for free in the live broadcast room before 10 minutes and after the live broadcast! If you have any questions about the course or problems in your work, I will give you corresponding suggestions, which will really help each student to clarify the knowledge points and apply what they have learned. The operation consultant will have a gentle and considerate consultant to participate in the whole service process, and the consultant is very strict. She will invite you to join the study group, urge you to study, and provide services such as exchange and interaction, collecting feedback and sorting out questions and answers. Dry goods sharing stamp link registration: https://t.996.pm/reVjke enjoys the triple benefits of "community sharing+essence courseware+interactive question and answer" 04 What kind of people are suitable for learning? 1 and new operators aged 0-2 must come! The main purpose of operation is users and profits. Learn user operation early, improve your ability, make yourself have core competitiveness, and make your career development smoother! 2. It is very important for freshmen who are about to graduate and enter the workplace to pay more attention to their first job after graduation. You can't be careless in your career choice. Know yourself and know yourself. 3. After working for several years, newcomers who want to transfer jobs should also understand the operational development and core skills, find the right learning direction, reduce the transfer cost, achieve leap-forward development, and get a high salary offer. If you are one of the above people, don't hesitate, this course is tailor-made for you! That's it. The 1 section contains many dry goods courses+tutor's questions and answers+1V 1 services, which are neither 999 nor 99. Sign up now and you can study for free! 05 Registration Method The live broadcast time of this open class is 10. 1officially started at 20:00 on Wednesday, October 26th. Scan the QR code under the code and make an appointment to attend the class immediately! Poke link: https://t.996.pm/reVjke scan code to register for free classes.