Coca-Cola's overall 2020 is not very smooth.

In the previously announced second-quarter financial report, sales fell by 28% and net profit fell by 32%.

The share price has fallen by 8% this year.

Layoffs are not uncommon for Coca-Cola.

In 20 17, Coca-Cola announced layoffs 1200 headquarters employees.

This year, Coca-Cola plans to lay off 4,000 people in the North American market alone.

When you are ready to lay off employees and can't find an excuse, you might as well blame the epidemic.

When large enterprises with epidemic situation and long-planned plans want to lay off employees and slim down, their confidence is greatly increased.

And well-founded, convincing.

However, when a giant like Coca-Cola has to lay off employees on a large scale, it is still a bit imaginative.

It is reported that Coca-Cola plans to gradually lay off employees from North America. At the same time, the business was reorganized, and the existing 17 business unit was reorganized into nine operating departments, as well as global joint ventures and bottled investment departments.

How many directors are there in the specific plan? Will the China market be affected?

Coca-Cola means everything? No comment? ,

But we can still see some clues from the huge severance payment prepared.

The layoffs began in the North American market and it is planned to lay off 4,000 people.

What is the concept of 4000 people?

Coca-Cola has only 1 more than ten thousand people in the United States.

And this is just the beginning.

Coca-Cola has prepared a severance payment of $350 million to $550 million for global layoffs.

Let every employee send it away happily.

Several media simply calculated 550 million/4,000, and concluded that each employee would get an average of more than 80,000 US dollars in severance pay.

I would also like to remind these media friends that the so-called 550 million severance payment is for global layoffs.

This can only prove that the scale of global layoffs may be bigger than you and I imagined.

Although Coca-Cola China said that he had not received the exact news, he was still worried about them.

On the other side of the ocean, the general reaction to Coca-Cola's layoffs on Twitter is:

Xi Puben, I won't drink this unhealthy drink. ?

In this case,

On the day of the news of layoffs, Coca-Cola's share price rose by 3.3% in a single day.

On the one hand, profits are falling, and on the other hand, stocks are leaping forward.

On the premise that the business restructuring has not been completed,

After that, Pepsi was eyeing up, and soda water under the banner of health appeared in large quantities.

Is it reasonable that everyone is still so optimistic about Coca-Cola?