As one of the earliest Korean female artists to enter China, Anglenala quickly captured the hearts of China audience with her clever and sweet image in the costume drama Princess Diao Man, and then her career in China and South Korea reached the peak. It was after her popularity that Anglenala gained greater exposure and flow, and more and more cast members and variety shows invited her to participate.
But in 2009, when she participated in a Korean talk show variety show called "Strong Heart", she said that if she wanted to make money, she would go to China. Once this variety show clip was exposed, domestic audiences were very angry. Various domestic drama groups, variety shows and advertisements have cancelled Anglenala. Anglenala's reputation in the China market has plummeted. Although she later apologized to her father, it didn't help. Life in Anglenala has become very difficult now.
Entering the China market, Anglenala became an instant hit.
2/kloc-0 At the beginning of the 20th century, China's demand for cultural industries rose to a higher level, so at that time, it began to introduce TV dramas and stars from South Korea, Japan and parts of Europe and America to the China market. For example, Dae Jang Geum, which was widely known at that time, was the result of the introduction of cultural industries at that time. With this spring breeze, Anglenala began to enter the China market.
Because of her sweet and pure appearance, she soon received many invitations to perform in China. At that time, "Princess Man Zi" made Anglenala an instant hit, which can be said to be popular all over China. Her popularity in China market has also promoted her career development and popularity in South Korea.
In addition, after she became popular, she positioned herself as an enthusiastic public welfare label and participated in many public welfare projects in China. For example, in 2004, Anglenala was appointed as the propaganda ambassador of China, and her charity performance donated RMB 300,000 to the Charity Federation.
In this way, Anglenala's image as a sweet and lovely artist with online acting skills and enthusiastic public welfare has been established in the public's mind, which is of great help to her career development.
At the peak of China's popularity, the torch relay was carried out at the 2008 Beijing Olympic Games. During the torch relay at Seoul Station, the torchbearer with the highest voice from Chinese people was Anglenala;
South Korea can be said to be full of artists, and only popular traffic stars can become one of the few torchbearers. On the issue of Anglenala becoming a torchbearer, the people of China gave Anglenala considerable support.
A casual remark in the variety show aroused the anger of the audience in China.
It was a good hand, but it was defeated by Anglenala himself. When she participated in the Korean variety show in 2009, she blurted out: "China has good money, but she will go to China if she has no money." When such words are said, the audience in China and the fans who support Anglenala can't stand it.
They began to boycott Anglenala's works, advertisements, variety shows and even Anglenala posters sold on the street, because such words really hurt everyone's heart. China's audience really loves her works, but she only regards the China market as a place to make money.
Not only the domestic audience and fans, but also the chain reaction caused by this is that the major investors and producers demand to change the actors, and they can no longer use Anglenala as the starring role in the TV series, and even pay no attention to the liquidated damages.
Because as we all know, Anglenala has touched people's bottom line. Even if Anglenala continues to play the leading role in TV series, the ratings of TV series can be imagined, and the ending is very bad. In this way, Anglenala's career in China vanished overnight, and she was forced to return to South Korea for development.
Anglenala apologized to his father, but to no avail.
Compared with China, Korean entertainment industry is facing considerable competitive pressure. South Korea's strategy is to build a country based on cultural industries, and the degree of competition in the entertainment industry is several times that of China. Their artists are changing at an alarming rate. Once losing popularity, artists will soon be abandoned by the company and become an ordinary passerby.
After Anglenala returned to South Korea, his career was not as smooth as before. Many TV dramas and variety shows that rely on the China market have given up cooperation with Anglenala. Accompanied by his father, Anglenala apologized to the audience in China and tried to save his image in China.
Regarding the one-sided attitude of China media and audience towards the Anglenala incident, Anglenala's father said many times in an interview that there were indeed many misunderstandings in the incident, which was not the original intention of Anglenala's speech when he participated in the variety show. Later, Anglenala also recorded an apology video with his father to apologize to the domestic audience and fans, hoping to get their forgiveness, but several apologies failed to achieve good results.
Later, Anglenala personally came to China with her father to apologize to the fans in China, but no platform was willing to provide her with such conditions. China's apology trip ended in vain, and Anglenala's career in China was completely ruined.
Low popularity, business failure and miserable life.
The first problem faced by Anglenala, who lost his career in China market, is the lack of his own funds. China's film and television plays are paid quite well. The money for one movie in China is equivalent to ten movies in Korea. Anglenala's own studio has encountered unprecedented economic difficulties. Not only that, but her own mortgage and other related expenses also gave Anglenala a headache.
Anglenala was forced by this dilemma. On the one hand, she asked her domestic friends to help her find cooperation. On the other hand, she actively contacted many manufacturers in China. However, due to the adverse effects of her incident, many producers were afraid to cooperate with her, so Anglenala invested his own money.
She opened a shop in Korea and made a signboard of human flesh for her shop. One stop is one day, and she keeps smiling. But in Korea, a country where artists abound, people are not surprised by this outdated artist, so no one will buy her account, so the business of clothing stores is also very bleak.
Anglenala's life is not easy, because her career is blocked and her business is not smooth. Since 2009, Anglenala has been banned in China 1 1 year. At the age of 39, she is no longer a pure and sweet girl on the TV screen more than ten years ago. Besides, the cultural industry in China is booming now, so it is difficult for Korean artists like Anglenala to achieve great success in China as before. Regardless of whether the China audience can understand her, even if she is allowed to return to the China market, I am afraid it will be difficult to make waves again.