Uses: leaflets, posters, promotional posters.
Carrier: electronic screen publicity materials and others.
According to different uses, determine some basic elements of posters, such as use, carrier, size, etc. This step should not go directly to form and expression. That's often not worth the loss, but I think a lot and find it doesn't meet the requirements. So this step must have a clear purpose. If you are not clear, be sure to ask.
Second, determine the style.
Choose different visual styles according to different purposes, uses and carriers. This step is only a rough thinking. Then browse a large number of cases. Choose a study plan for reference so that you can see the poster clearly.
Third, determine the elements, layout, font and color.
The reason why so many people often do poster exercises is that poster design is a very comprehensive plane display, which can be simple or complex. Any element can be made into a poster, such as fonts, and any improper use of any element will also destroy the created poster.
1, layout
One principle of the layout of conventional poster design is simplicity, and it should not be too complicated to affect the information transmission.
2. Glyph
Font plays an important role in poster layout, and it also accounts for a large proportion. The style of an inscription affects the style trend of the poster.
3. Color style
Color is also a very important element, and color is often the first to reach the viewer's eyes. Color itself has color emotion. Yellow is lively and bright, blue is melancholy, and red stimulates violence. And different saturation of the same tone will also have different emotional nourishment. The establishment of color sense needs constant trial and experience, which is also related to the designer's personality.
Fourth, try, feedback and modify.
Draft, screen check
Five, access, proofing
A qualified designer will be responsible for his work to the end. Different poster carriers look really different.
Including the color knowledge and viewing angle of the printer. Only when your work is really finished and confirmed can you call it a day, so a good graphic designer has to consider many issues.
How to make a beautiful poster? To make a beautiful poster, we must first make clear the theme of the poster and collect relevant pictures and text materials according to the theme. Determine the content of the products or activities to be promoted in the poster, and draw up the propaganda slogan or introduction to prepare for the production of the poster. A * * * has the following steps:
First, make clear the purpose of making posters. Understand the poster audience and create the overall framework information, which will affect the choice of colors, text and other possible design elements.
Second, make a draft. When starting to create the first draft of poster design, be careful not to confuse the audience with too many details.
Third, add elements. Insert graphic elements or illustrations, and first add the main picture to be used.
Extended materials: Posters are a common way of publicity in our daily life. Basically, enterprises will use posters to promote their activities and products, and pass these effective messages to the audience.
How to make a beautiful poster 1 Firstly, make clear the theme of the poster, and collect relevant pictures and text materials according to the theme. Determine the content of the products or activities to be promoted in the poster, and draw up the propaganda slogan or introduction to prepare for the production of the poster.
2. After selecting the material according to the determined topic, it is necessary to sort out and modify the material and apply it to the poster. The first is the design of the poster background. Depending on the theme, if the theme is related to the "sea", the background color can be blue, or it can be a pattern background related to the sea. Making the background tangent to the theme is the key to making a beautiful poster.
3. After the background color of the poster is determined, it is necessary to typeset the overall layout of the poster, that is, where to put the picture and where to put the text. It is necessary to draw the overall layout on a piece of white paper to provide reference for later typesetting. The layout should be illustrated as much as possible, and the poster layout should not be too dense, detailed and appropriate.
4. According to the layout requirements, typeset the text first. Put the text to be introduced in the corresponding layout and change the font according to the overall style of the poster. Pop font is commonly used to make posters. This font is relatively easy and does not need to change the shape of the font itself. From the perspective of aesthetics and rigor, it is suitable for making posters. After designing the font, read it carefully to avoid unnecessary mistakes and language diseases.
5. After text typesetting, picture typesetting. Paste the picture into the corresponding layout area. The pasted picture should be clear and beautiful, and the color should not conflict with the background color. After pasting, the size of the picture should be modified to adapt to the size of the whole layout and the text on the layout, so as to maintain the coordination between the two.
6. After making the background, text and pictures, a poster is basically completed. But in order to make the poster more beautiful, it should be adjusted according to the effect reflected by the whole poster. When adjusting, try to enrich the content of the poster, adjust the color matching of the poster and highlight the eye-catching point of the poster. After adjustment, design an attractive theme for the poster and put the theme in the layout. The font of the topic should be the most eye-catching and the color should be the most prominent.