Current location - Health Preservation Learning Network - Healthy weight loss - How to decorate a beauty salon
How to decorate a beauty salon
First of all, I need to remind you that since the height of the floor is five meters, you can make an attic structure to make full use of the effective space! Beauty salon decoration design is one of the most representative decoration design methods. Beauty salon decoration design has become a means for beauty salons to attract customers. Introduce the decoration design style of beauty salon. First, beauty salons should be decorated with warm colors, which makes people feel that this is a woman's place when they enter the door, and they feel very safe. It is recommended to give priority to colors and patterns. Colors are very colorful, but not every color will make people feel good psychologically. Because the color has a sense of cold and warm. If beauty salons use too much cool color as the main color in decoration design, customers will not feel comfortable. When customers' psychological resistance arises, they cannot become long-term loyal customers, which is the fatal wound of beauty salons.

Similarly, in the decoration design of beauty salons, excessive use of warm colors with high brightness and purity will also make customers feel uncomfortable.

Therefore, in the decoration of beauty salons, light tones in warm colors should be used. Make the color more feminine. Make people's psychology warm and comfortable, and gradually change into a dependent mentality. Finally, let customers have a sense of belonging to beauty salons, which is exactly what beauty salon operators want to see and the key to a prosperous business.

Among the light tones of warm colors, pink, pink orange, pink green and pink blue are suitable for beauty salons, and pink is the best tone.

Cool colors can create an atmosphere of resisting depression, while warm colors are peaceful and soothing. Different attitudes have different functions in the process of beauty.

Second, the decoration of beauty salons should be professional. A beauty salon is actually equivalent to a skin hospital, so it must give people a professional feeling. Only when you go in, can women safely give the baby face to the beautician inside. It is suggested to pay attention to some details and porch settings, such as product display area, which gives people a feeling that only beauty salons have.

Third, beauty salons should be decorated safely. The beauty salon receives many guests every day, and the water and electricity are uninterrupted, so we must pay attention to safety. There has been a fire or electricity leakage in the beauty salon, which even caused great disaster. Therefore, we must pay attention to safety issues while giving consideration to aesthetics. Water, electricity and other places prone to problems should be thought of in advance. References:

Signboard design

For people looking for beauty salons and passers-by, signboards are an indispensable part and the first step for beauty salons to contact customers. A good storefront signboard has a high summary of the business contents of beauty salons, strong artistic attraction, important visual stimulation and psychological impact on consumers, and can strengthen memory and promote communication.

When designing signboards, we should pay attention to the following aspects. In addition to the name of the beauty salon, a line of fine print should be added at the back to outline the nature of the service.

Signboards should be easy to read and remember, so as to effectively play their recognition and communication functions;

Signs should have a certain meaning, so that customers can get happy associations from them; At the same time, in order to attract attention, signs should have neon lights or good lighting equipment, and then printed with unique trademarks and trade names. An excellent signboard design can greatly enhance the image of a beauty salon.

Facade design

The appearance of a beauty salon is as important to a person's image as a person's face. Facade design should consider deliberately seeking novelty to meet business needs, show its unique personality, and strive to make customers feel good about beauty salons. Generally speaking, facade design should not only have visual beauty and spiritual beauty, but also meet people's practical needs.

Window design

Window is a comprehensive art form that takes commodities as the main body, sets off the background and cooperates with various artistic effects to introduce and publicize commodities. A window with distinctive theme, unique style and harmonious colors can enhance the overall image of a beauty salon.

There are usually five types of window displays:

Comprehensive type: display irrelevant goods in a window to form a complete window advertisement. Because of the great differences between commodities, this kind of display must be carefully designed to avoid disorder.

Systematization: display in a window according to different categories of goods.

Theme style: with an advertiser as the core, organize different types of goods to display around a specific theme, and convey clear information to customers, such as the display of green skin care products.

Close-up: Using different art forms and processing methods, new products and special commodities are displayed in the window to enhance the advertising effect.

Seasonal style: according to seasonal changes, focus on displaying seasonal goods to meet customers' seasonal purchase needs and help expand sales.

Decoration style

There are various decoration styles of beauty salons, 1, Japanese style; 2. Classical style; 3. Modern style; 4. European style; 5. Thai style and so on. According to the decoration style, show the culture and professional atmosphere of the beauty salon, let customers accept and recognize the business philosophy of the beauty salon, and draw the following conclusions.

Business items and prices make customers clear at a glance. The determination of decoration style should be different from that of other peers. A little high-grade handicrafts and celebrity calligraphy and painting should be properly decorated to highlight the corporate culture level.

The tone of a beauty salon

To make customers sit down, maintain emotional stability, make customers feel relaxed, comfortable, warm, and have a sense of trust and security, then the color in the store is even more important. Dark colors can make people feel uneasy, produce impatience and mood swings, and they can't sit down. In short, the color in the store must be light and light. Thereby relieve that tension of employees and customer.

Store decoration color

There used to be a beauty salon, when it was decorated, the background was crimson, and the rose was looming under the crimson. This image left a good impression on customers, and the employees in the store worked hard. After about a year, employees began to take time off for no reason, which once caused a shortage of staff. Operators are very confused. After communicating with employees, they know that working here is easy to get tired, especially when there is a tingling pain in the head. After analysis, I realized that this is all caused by the color of the beauty salon wall. After finding out the reason, the operator arranged potted plants outside the window and in the store, reduced the brightness of spotlights, and increased fluorescent lamps and indirect lighting. After that, the discomfort of employees will be reduced. Through this example, we can find that color is a very important part in the design of beauty salons. Reasonable use of color can create a unique atmosphere in commercial shops. Different light sources have different color projections. For example, incandescent lamps tend to emit red light, fluorescent lamps tend to emit blue light, and even sunlight will change color. Different colors will make people feel different. Generally speaking, red or yellow gives a warm feeling, blue or green gives a cold feeling, while white, gray and black give a moderate feeling. The use of green in the operation area and reception area can bring people a sense of comfort and tranquility: blue is generally used in narrow areas, such as lounges, which can broaden the visual space, while yellow has a pleasant and exciting feeling and can be used in consultation rooms and retail areas.

Each functional area

working range

Generally, it accounts for three-quarters or two-thirds of the entire store area (depending on the situation). The operation area is a place to serve customers directly. The requirements are loose, neat and comfortable, and the convenience and smoothness of customers should also be considered. Music must be in the north-central tune, and elegant classical songs are preferred. Mirrors should be bright, chairs and beds should be exquisite, unique in shape and uniform in color.

lavatory

The bathroom will leave a deep impression on customers because of its high utilization rate. You must treat the signboard equally and design it carefully. Give priority to luxury, the more luxurious, the better impression you can leave on customers (note that there must be no odor). In every bathroom, it often changes the store's ideas, warm service requirements, and even some humorous stories, and preferential policies for promotion and discount can be used.

Customer seat

Requirements are concise, lively, comfortable and clean. You can see TV and pictures at a suitable distance.

Merchandise showcase

The commodity display cabinet should be placed on the right side of the door, with light color as the main body and high-grade as well. People's vision is 45 degrees, and the goods on display are easily sold and taken away, so you often change goods. Avoid direct sunlight and prevent the goods from invalidation and deterioration. Putting high-end brand-name goods will improve the grade of the store. Take-away promotion will increase your turnover by 265,438+0% (total turnover), so pay attention to this development.

Store manager's office

The manager's office is a place to handle daily work and receive employees, friends and foreign new and old customers to discuss business. The decoration shows a sense of seriousness, neatness and generosity. Relevant rules and regulations should be hung on the wall, such as enterprise goal development ambition, employee code, store manager, financial responsibility system, enthusiastic service requirements, reward and punishment system, enterprise concept, employee commission schedule, etc.

Staff lounge

When dining and storing employees' personal belongings, the walls should be cleaned and the cabinets should be practical. Honor list, discipline system, health duty and rotation table should be hung on the wall. No customers are allowed to enter, and employees are given a free space to take a nap during working hours.

Material storage room

It is used to establish the registration (in-and-out storage) of safekeeping items, so as to facilitate management and cost accounting. According to the size of the goods, cabinets of different specifications are designed for display so as to be used at any time. Don't pay attention to color and decoration.

Shelf placement of drinking fountains

Put it near the chair, which is convenient for employees to send tea and drinks in time. Bookshelves should be beautifully designed and put some out-of-date magazines for customers to read while waiting. (It is more reasonable to put it in a convenient place)

checkout counter

The cashier should be integrated with the overall design of the store, with precision, beauty and smallness as the best. Customer lockers should be designed at the back to make customers feel safe. Cashiers should consider the control design of computer, TV, speaker and lighting to facilitate operation. Customer files and technical data inserts should be designed at the cashier. Don't forget the placement of suction employee wheel plates.

Color and placement of towels

First of all, design a beautiful pendulum frame with towels neatly placed inside. Towels are things that directly serve customers, so customers pay special attention to them. General 100% cotton is suitable for towel selection, and the colors are mainly light, such as light blue, light yellow, light red and light purple. Soak in disinfectant for 5- 10 minutes after cleaning every day. Washing towels with detergent is the best way. Its advantage is that it does not contain alkalinity and does not hurt towels.