First, the positioning of the crowd is different. More than 60% of WeChat users are people over the age of 25, while QQ is just the opposite, most of them are users under the age of 26. QQ WeChat official account will extend some new ways of playing, such as more accurate message push, instead of sending all messages in groups.

Second, functional differences, more community functions can focus on supporting QQ WeChat official accounts.

The third is the difference in mobility. Yu Yin believes that on the mobile phone side, the official WeChat account or notification application is in great demand. For example, bank credit card confirmation SMS, express logistics tracking and so on. There will also be an expansion in this area on the official account of QQ WeChat.