Renting a house has always avoided Wangjing, so Wangjing's bicycles are like the hair of the post-90s generation, all over the floor. Dancing with yellow leaves flying overhead, riding a bike to work and school, in fact, the mood is not bad. It's just that a takeaway team in a yellow and blue uniform was caught off guard.
Little brother is free from vulgarity, and combing his hair won't hurt you. Think about how many hungry people in the office building are fed in time thanks to their profound skills.
That's it. You have no temper. Wangjing is poisonous and has medicine.
From the aborigines in Beijing to Wangjing, to the stage of Koreans and young artists, to the entrance of the upstarts of scientific and technological innovation and media working groups, Wangjing always has a way to turn all kinds of people into advanced "international faces".
1. Wangjing aborigines, holding tens of millions of local tyrants.
Although Wangjing was only called "the village on the northwest side of Jiuxian Bridge" at that time, the master plan of Wangjing New District of 1987 finally made Wangjing appear as a modern living community.
At the beginning of 1988, the first batch of residential quarters in Wangjing were built on a pepper field, and the residential quarters were homophonic "Huajiadi". Then the vigorous real estate movement began in Wangjing, and Wangjing at the end of the century had the shadow of a modern city. But at that time, few people could have predicted that Wangjing would be so hot.
In the early 1990s, the Beijing generation poured into Huajiadi from all directions and lived in the first batch of residential high-rise buildings planned for the new district. Mr. H, 1988, came to Beijing to study medicine. After graduation, he stayed in Wangjing Hospital and has been living in Huajiadi, Li Nan. How many years have passed, like Xili, who used to be all teachers and neighbors rented houses and sold houses, only one-third of them can walk their dogs downstairs now.
For nearly 30 years, the aborigines in the community are still living in a down-to-earth way, and they are not jealous of the rich peasants who stood up after the demolition of 20 10 Dawangjing Village.
Before 2009, villagers in Dawangjing still depended on "tile economy" to make a living. Demolition overnight can make villagers have a lot of money, and the compensation ranges from millions to tens of millions. Buying a car or investing is nothing. Brave and lucky villagers swept away the houses in the surrounding community before the house price skyrocketed, leaving even the weifang. If you have rented Wangjing West Park and Atlantic New Town, those landlords who are separated by a certain distance may be among the relocated households.
Today, the second and third generations hold Kyoto hukou and live in the oldest or most exotic communities. You don't have to go with the tide of the internet industry, and you don't have to rush to take the national examination to get an account that you can't afford to buy even if you have it. They can live a relatively relaxed and decent life in traditional fields such as hospitals and schools, and also study, take exams and study abroad. They can work harder, and the rules of the competition system are different from those of students outside Beijing.
In the face of a large number of crowded foreigners, Wangjing people are optimistic, and the rich life of eating, drinking and having fun is fully activated. It's just that they don't listen. Others say that Wangjing is not good and convenient. Obviously, subways and buses are well developed.
The work and life of indigenous people have not been greatly affected. They always know what they want to do, not to mention giving up what they want for money and hukou. Just like standing on a winding street in Wangjing, even if you can't tell the east from the west, you can keep your compass in your heart and never get lost without a dog map.
2. The ebb and flow of the Korean Wave
Koreans also have a history to follow in Wangjing. From the establishment of diplomatic relations between China and South Korea in 1992 to the Asian financial crisis in 1997, the dispatched "Han Gan" and the emigrated "Han Sheng" lived in Huajiadi between the Korean Embassy and the airport. After that, "Korean businessmen" who invested heavily in business came to China at a lower cost, and they moved into the third and fourth districts of Wangjing Xiyuan. After 2002, with the arrival of Korean companies such as LG, Samsung and Hyundai, Korean families poured into high-end real estate in Wangjing.
In the hearts of Koreans, Wangjing is as famous to China people as San Francisco Chinatown, and coming here is like going home. In that era when sea shopping and overseas tourism were underdeveloped, Wangjing satisfied everyone's imagination of Seoul. There are K-pop, Korean dramas, Korean cosmetics and Dongdaemun costumes. Young people rushed into Korean supermarkets, swept away Lamian Noodles and shochu.
However, the financial crisis and the "Sade Incident" caused the Korean Wave to rise and fall twice. In 2008, violent storms caused "cough in won and cold in Wangjing", which also blew away 25,000 of the 70,000 Koreans. Only half of the authentic Korean restaurants are a little comfort to Lao Pu and his brothers. Just like in Korean dramas, the ceremony of ending a tired day must be to meet a few glasses of soju with friends. In Lao Pu's words, "Korean dramas dare not make up such stories easily in the turmoil of that year."
Sade's entry into Korea depressed the passenger flow of Korean restaurants and drove away Lotte Mart in Wangjing. Koreans in Wangjing experienced another depression.
"Few of my contemporaries continue to work." Xiaojin, who graduated from Tsinghua last year, has a Korean boyfriend who works in Wangjing, and his family moved into Wangjing with Samsung. She wants to find a job after graduation and settle down with her boyfriend. "But now the situation is not good. Many (Korean) people have gone to study or returned to Korea, and there are not many delicious restaurants. " Xiaojin, who spent a year in Gap, finally went to study in America. "My boyfriend and elders haven't left, but I still feel at home. Let's watch it after graduation. I really want to come back. "
It is an indisputable fact that the Korean Wave in Wangjing declined in the ebb and flow.
3. Art youth, a group you can't afford to offend.
It may be because the name sounds too much like "the land of painters", or it may be that 200 1 Yangmei moved to Huajia new campus. Many contemporary art circles recall that Huajia land could not be bypassed around 2000.
In 1990' s self-report, Zhang Xiaogang recalled 1999' s national day. He came to Beijing with a bag and 20 thousand yuan in cash and settled in a 60-square-meter two-bedroom apartment in Huajiadi Xili. At that time, the landlord should not have thought that the Yunnan brothers who graduated from Chuanmei became the first of the four kings of contemporary art (oil painting) in China with the vigorous development of the art market, and won the top spot in Hurun Art with a transaction price of 306,543.8+billion yuan in 2009.
"Chen Wenbo, Song Yonghong and Ma rented an ordinary apartment in Huajia, removed the partition wall and transformed it into a studio." In Zhang Xiaogang's own words, "it is very convenient to live in the urban-rural fringe. I didn't expect that there would really be many opportunities. "
Qiu Zhijie moved here in 2000, and then several buildings in Xili were occupied by more than 20 contemporary artists. Performers, video artists, feminists and later independent curators.
At that time, freelance artists were poor, and there were only 100 keys in Qiu Zhijie, so the house became a mobile dormitory. At the beginning of 2000, it was a typical golden age of Huajiadi. Everyone eats and drinks, bravely supports and comforts each other, and at the same time cruelly teases each other and hurts others. The story of human feelings pierced the needle and everyone became a revolutionary family. Talk about art, talk about the times, and gradually get out of the predicament.
The painter's land is the first painter's community located in the urban area, which witnessed the change of artists from escaping from the times and hiding in the countryside to facing the development of the times and actively responding to the changes of urban life in the 1990s. There is a spiritual kinship between the first generation and the second generation artists in Huajiadi. In order to strengthen their personality, they introspect and awaken from the most acute perspective in tradition and modernity.
Huajiadi has formed a kind of culture and is the spiritual territory of many art students. With Central America as the center, there are at least a dozen studios within 3 kilometers of Fiona Fang. Advanced students and art candidates from the Academy of Fine Arts are all gathered nearby, as if they live in Huajia, which can be written into the local art history of China.
Now the studio environment is much better, but the training fee is also outrageous. Hanging slippers, wearing aprons and sleeves, facing all kinds of models day after day, there is no temperature plaster and still life combination, eyes are more accurate than a ruler, and the color sense is the same as Monet's, so deus ex has hope. When the pressure was too great, I went out and followed the barbecue smell to the most authentic eyes, Wangjing waist, and rolled hundreds of strings, full of blood and revived.
I advise you not to provoke art candidates easily.
They bear the unbearable weight of young life. Sleep on a straw mat and design it into a skyscraper; Wearing tattered shoes, I also boarded the four major fashion weeks; You can sit in a chair for five dollars and get the Red Dot Design Award. The most frightening thing is that they can capture all kinds of extreme characteristics of you, such as drawing the charm of eating hot dogs everywhere.
Of course, Wangjing's artistic lineage benefits from its next-door neighbor. I don't know how many gold-lettered signs of the future art world are hidden in Huajiadi and Dashanzi, but I only know that 798 is the first choice for the exhibition.
4. Science and technology innovation circle: peanuts or chicken feathers?
In less than 20 years, I rose from the countryside to Wangjing, a quasi-CBD, which seems very suitable for starting a business.
Since 20 12, many entrepreneurs who have settled in the internet industry have come here with full creativity and enthusiasm, which has activated the upstart circle of science and technology in Wangjing. Cheap rent is on the one hand, trying to avoid Zhongguancun and Xi 'erqi being occupied by Baidu, Netease, Sohu and iQiyi.
Wangjing SOHO witnessed the migration of Internet industry around Wangjing, and also raised the rental price of surrounding office buildings. Pan Shiyi did not expect that there would be such a high proportion of Internet companies, and the proportion of Internet companies in T3 even reached 90%.
However, the internet industry is a competition that is not lower than the elimination rate of art tests. This is an era when he saw his tall building stand tall and his tall building collapse. The earliest Internet company that settled in Wangjing SOHO may have Momo Technology left.
At that time, SOHO and Kirin's "Scan Code Street" left the most magical chapter in the history of Internet entrepreneurship. As long as you scan the code and pay attention to WeChat, you can get gifts ranging from a box of paper towels to thermos cups. At that time, SOHO office workers, walking around and sweeping a street, knew what new companies had appeared. The push method of giving gifts and burning money has burned most O2O startups.
8 am-10 am
Wangjing, Wangjing East, Wangjing West, Futong and other Wangjing subway stations and 14 and 15 lines have brought a steady stream of people, and also fed the morning shops and convenience stores along the way.
The entrance of big companies, Meituan, which gained a firm foothold in ups and downs, Uber, which settled in Poly International Plaza on 20 15, and O2O fresh e-commerce led by Daily Fresh, attracted countless related talents and formed the science and technology circle of Wangjing.
After experiencing big waves, there are not as many take-away boxes as there are apps in mobile phones, and they have not climbed to the top of SOHO to fantasize that their company will become a unicorn entrepreneur. Even the successful people who stay are still living diligently. After all, the Internet is too fast.
Kechuang people have turned entrepreneurship, scientific research and entrepreneurship into a way of life. Eating depends on the takeaway app, and several taxi software are used in turn. Snacks are also delivered home by express every day, and a mobile phone can live a rich life. They have their own show, after all, Wangjing people want to be modern and foreign; We should also keep healthy and enter the gym to practice when time permits. Health is the first capital of the Internet.
Wangjing's technology companies don't seem to have any ambitions. They all aim at making achievements in various fields, such as games, life, education, fresh e-commerce and so on. It was not until Alibaba's brand was hung in the building of the Green Center, and its UC, Youku, Alibaba Pictures and Gaode were concentrated, that the Internet ecosystem from Futong East Street to Wangda Road was outlined.
Although it is normal for internet companies to work overtime, the pace and intensity of work in each department are different. For example, the last spoonful of food in the canteen will always be left to the technical and product departments. Companies without canteens should not panic. There are always people who work overtime to make up the bill, waiting for the takeaway brother to save.
5. Creative Media Group has its own drama essence.
Staying up late is the normal state, coffee and milk tea continue life, but we must always keep sober determination and thinking. Chasing hot spots smells better than dogs, but you can't swallow them without picking bones and meat. Obviously, I work day and night, regardless of time, but I always fantasize about the exquisite afternoon tea on weekends and want to retire on weekends.
They eat mala Tang with a manuscript that says from a hundred to a million, and the next second after peeing on the tip of their tongue, a wonderful golden sentence is passed down from mouth to mouth.
1 1: 15PM
Under an office building in Wangjing, the new media worker M is waiting for a taxi. It is easy to call a taxi at this time. For the sake of cheap rent, she rented a one-bedroom apartment outside the Fifth Ring Road. Fortunately, if she works overtime, she can take a taxi for reimbursement. I can't wait to get into the heated car and brush the background shivering in the cold wind. After all, data is money, and counting the performance, M should be able to reward himself with a package if he has to pay the rent next month.
Manipulating words and pictures, reading the hottest topics in all walks of life, and trying to figure out readers' minds are a good operator. They are engaged in new media work. In the explosive spread and rapidly changing information, if they want to get a little attention and discussion from you, they have to shake off their thoughts with a lot of hair.
One article after another, they honed the most avant-garde tone of this era by observing reality. You think new media people will talk a lot when they open their mouths at dinner. Wrong, they have a deep introverted side, absorbing everyone's dog blood gossip, maybe the story of you and your boss has been arranged.
In addition to Mi Meng, Du Shaofei and other traffic from the media to choose Wangjing, there is also a class of creative workers who firmly believe that paper media is the most suitable for head content. They have taken a fancy to Wangjing's literary potential and circled a fashion atmosphere different from a flagship store in Luhua.
Different from "grassroots" media, they use the golden light of internationally renowned media to localize their content. Participate in top fashion conferences, design forums and various parties, and have a dialogue with internationally renowned fashion designers. They pushed the heads of Cucci and Sandro into public view, aiming to show you the fashion culture and value under the skin of logo and price. They have stars with a traffic of over 100 million, and they have the most textured lenses and makeup techniques. Even Naomi is willing to save them.
Plan the coming year at the end of the year and summarize last year at the beginning of the year. It is true that I can't stop all the year round, and I retire crying at both ends for three days and attend celebrity banquets and dances. But the hardships of entrepreneurs and the plight of media practitioners are also true. But they are eager to contribute to the aesthetic and art design market in China.
In fact, authentic scenery is also a member of Wangjing media practitioners, but with your support all the way, it's really nothing to work overtime and be hungry.
Although the drama of Wangjing fission history is played at two speeds, the progress bar obviously holds up. I hope you can smile and say hello to the camera as you did then.
References:
1. Planning of Beijing Wangjing New District.
2. Zhou Wenting, Liu Yungang and Ying: The formation, development and evolution of Korean communities in China under the background of globalization —— Taking Wangjing as an example.
3.CCTV9 Wangjing and Global Vision.
4. Ulrica: "Huajiadi ... 1979-2004".