I. Introduction of the Project and Company
Name of each project: Yilianfang Beauty Salon in Yanling County Project Address: No.89, Qinglin New Village, Yanling East Road, Yanling County Project Type: Service industry Main business scope: hairdressing, haircut, beauty service and sales of beauty products. Yanling Yilianfang Beauty Salon was established on 201165438+126 October, and all the licenses were processed on 2065438+26 March. A small enterprise in Yanling County, which integrates hairdressing, beauty service and beauty product sales, is located in the population flow center of Yanling County. Enterprise facilities, affordable, good sanitary conditions, professional technology, warm and thoughtful service.
Second, the service introduction
Main business scope: hairdressing, haircut and beauty service.
Run concurrently: sales of beauty products.
We have hired a professional hairdresser who has been engaged in the hairdressing industry for more than 0/5 years. I am a professional beauty consultant and have never been engaged in the hairdressing industry for more than 5 years. The enterprise is well-equipped, and has introduced professional brand hairdressing products from Cai Chao and Saint-Vena. With our professional service and high-quality products, when you come to this enterprise, beauty will be fixed on your head!
Third, the market analysis
1, at present, the consumption level of Yanling is at the same level as that of Guangzhou and Shanghai, and the beauty salon market is self-evident.
Because Yanling has a small population, most young people go out to work, and people who work locally also like to spend money in Changsha, Zhuzhou.
3. Because this business has been profitable for a long time, the business of medium and large hair salons in Yanling is booming at present. Our enterprise is in Dongshan, and there are no medium and large hair salons here at present.
Because many people are optimistic about the prospect of this industry, new hair salons have mushroomed, the competition is becoming increasingly fierce and the situation is urgent.
Fourth, the marketing plan
1. Hairdressing, haircut and beauty services.
2. Sales of beauty products.
3. Address: No.89, Qinglin New Village, Yanling East Road, Yanling County.
4. Promotion methods: advertising, introduction of acquaintances, word-of-mouth of guests and regular promotion activities.
Verb (abbreviation for verb) business model
1, hair-cutting warping mode
Shampoo? Haircut? Shampoo? Blow dry your hair? The cashier kindly saw the guests off.
2, hair dyeing, perm business model shampoo? Haircut? Stereotype? Warm up? Shampoo? Blow dry your hair? The cashier kindly saw the guests off.
Six, the enterprise business plan
The personnel management system, financial management system, fire management system, health and safety and procurement system, and customer lost goods storage system have been formulated.
Seven, entrepreneurial team
Organizational form of enterprise personnel division: individual industrial and commercial households
General manager and finance: make plans, set goals, supervise and coordinate internal and external relations, cashier, keep accounts, collect money and manage cash.
Store manager and hairdresser: the whole store has strong ability in managing people and things, has a haircut and perm, is highly skilled, works carefully and has a strong sense of responsibility.
Barber: Good haircut and dyeing skills, careful and responsible.
Hairdressing assistant: when washing hair and dyeing, the assistant is serious, patient, neat and has a good image.
Hairdressing Assistant: Assistant is serious, patient and responsible when washing hair and dyeing hair.
Hairdressing assistant: When washing hair and dyeing, the assistant is earnest, patient and has a good service attitude.
Eight. Feasibility analysis of investment benefit
Beauty salon industry is an industry with large one-time investment, high commodity depreciation rate, high technical level and good service. Generally, in the fourth year, it is necessary to carry out a major commodity update, interior decoration, transformation and upgrading. Therefore, it is necessary to fully estimate the market according to the four-year plan, do a good job in cost budget and risk control, and strive to make a profit in the first two years and accumulate the funds needed for enterprise transformation and upgrading.
Nine. Financing plan and return
Independently undertake the risk and management of the enterprise with its own funds. At present, if we want to improve and upgrade facilities and decoration, and become bigger and stronger, the budget needs 200,000 yuan. It is eager for the support of small loans from the government. According to the current good operating conditions, the repayment will be made on time when due.
X. Enterprise Risk and Prevention
1. Risk: product quality and safety, hygiene and safety, theft, etc.
2. Precautionary measures: take health and safety precautions, strictly control the quality of product procurement, install electronic cameras, take anti-theft measures for doors and windows, and warn staff to be vigilant at all times.
XI。 Performance of enterprise development
Yanling county is located in a high consumption county, and hairdressing and beauty is everyone's lifelong pursuit. Our enterprise now has a certain customer management foundation and management experience, and a relatively stable and excellent team. As long as we seize the opportunity, treat customers with sincerity and enthusiasm, operate meticulously, improve the upgrading facilities and constantly improve the management level, a beauty salon in Yanling County will certainly continue to grow and develop.
Business plan for opening a hairdressing salon
boutique
Configuration principle: economical and practical
Positioning: for the general public with relatively low consumption level.
Location: Location is very important for the positioning of hair salons. Small shops generally choose to open in densely populated communities with relatively low consumption levels.
Area: 40-50 square meters
Decoration: the decoration is as simple as possible, and the principle is to keep it clean and refreshing. Because the area is not large, we should avoid the ceiling. Too complicated decoration will make the store look smaller visually, and the cost is generally around 2500 yuan. About 5000 yuan
Rent: It's best to control it within 65,438+0,000 yuan/month, otherwise the operating pressure will be even greater, because the price competition of small shops is great, and it is difficult to raise fees.
Personnel: 2 barbers, assistants (apprentices) 1? The content comes from vla.cn.
Hardware configuration table
Set the single price content of the application quantity.
Workstation (hairdressing chair) 4 200? 300 yuan
Washing bed 1? Two 500 yuan, please.
About 1 oil tanker is around 280 yuan.
Hair dryer1around 280 yuan.
The stage is on demand, 280 yuan.
Shopping cart 1 100 Yuan
Hairdressing tools and all kinds of hardware are controlled within 5000 yuan.
Product: one-time purchase 1000? 2000 yuan
Publicity: Small shops are generally promoted by word of mouth and interpersonal relationships with neighbors.
Tips: the decoration of the shop is very simple, so we should always pay attention to keeping it clean. In addition, don't pay attention to product quality in order to save product cost, which will not only affect the business of hair stylists, but also make customers more likely to lose. Choose products carefully, and it is best to buy hairdressing products with relatively strong strength and reasonable price from local regular agents. Don't buy too much the first time. After use, the product is suitable, accepted by customers, and then fixed.