20 14-09-26 09:29 Source: Xianning News Network.

One,

Xiang Quan Ying Yue created the first live-action drama Chang 'e in China.

Legend has it that Chang 'e, the first man to land on the moon, is about to bid farewell to the vast starry sky and return to his hometown.

A few days ago, Mei, the founder and famous director of China Scenery Performance, led the creative team to the scene of the "Xiangquan Yingyue" project in Xianning Hot Spring Town to make final preparations for the official performance of the drama "the Goddess Chang'e flying to the moon", such as script creation, dance design and actor rehearsal.

Xianning is known as "the hometown of osmanthus in China" and "the hometown of Chang 'e culture in China". Xianning, as the hometown of Chang 'e, has been looking for opportunities for "daughter to go home".

On 20 12, Hubei Zhihui Investment (Group) Co., Ltd. settled in Xianning, investing 6 billion yuan to build a pan-tourism city complex integrating tourism, cultural experience, leisure and recreation, and holiday health-Xiangquan Yue Ying Eco-tourism Resort (referred to as Xiangquan Yue Ying). In order to excavate and reproduce the "Guiyue Culture" which is well-known at home and abroad, Xianning Municipal Party Committee and Municipal Government entrusted the important task of "inviting Chang 'e to go home" to "Xiangquan Yingyue".

With the expectation of Xianning people, Xiangquan people went straight to Beijing with Chang 'e's earth-shattering love story and Xiangquan's planning scheme, and found Mei, the founder and famous director of China landscape live performance, hoping that he would create the first large-scale landscape myth live drama Chang 'e in China.

Deeply moved by the romantic and sad love story of Chang 'e, Mei agreed to be the general director and invited Chang 'e to return to her hometown of Xianning.

Mei is good at drawing materials from famous folk stories. He combined the plot with the landscape through modern techniques such as laser radiation, computer special effects and dream special effects, which fascinated the audience and created a brand-new performance form with uniqueness, artistry, shock and nationality.

In 2002, Mei produced and staged China's first landscape drama and the world's first novel Impression of Sister Liu. According to statistics, Impression Sanjie Liu has earned more than 300 million yuan since its premiere.

Since then, Shuai Meiyuan has produced more than 10 sets of landscape dramas, such as Zen Shaolin Music Ceremony, Dream of China in Tokyo in the Great Song Dynasty, Mount Tai Zen Ceremony, Genghis Khan, The Fox Fairy in Tianmen and Princess Wencheng, all of which have been completed.

Mei said that the Shanshui Culture Festival team will gather the planning and creativity of the top domestic production teams, and use top lighting, acoustics, stage machinery, digital images and other facilities to integrate music, dance, songs, magic, acrobatics and other artistic elements, presenting a magnificent, visually fantastic, vivid and touching plot, beautiful singing and dancing.

In order to break through the audience's traditional impression and select the Chang 'e who can be accepted by all parties, Xiangquan Yue Ying decided to launch the global selection of Chang 'e next year. The standard version of the image of Chang 'e in China is about to "surface".

According to Xu, the chairman of Zhihui Investment, the live-action drama "the Goddess Chang'e flying to the moon" has invested 300 million yuan, with 2,500 theater seats and 300 performances every year. The annual income of the performance exceeded 654.38 billion, which was officially released in September 2005.

Chang 'e bears the flying dreams of China people and the yearning of Chinese children for beautiful love. Therefore, Chang 'e's return journey is worth looking forward to.

Chang 'e will show Xianning the new business card of Xiangcheng Du Quan.

Talking about Xianning in the future will make people think of Chang 'e.

Speaking of Chang 'e, people think of Xianning.

The result of association gave birth to new dreams.

With the premiere of the live drama Chang 'e, new miracles, new hopes and new dreams will be staged in Xianning, a magical and romantic land.

Second,

Mei: "Chang 'e" awakened the "national memory" of Chinese people all over the world.

Xianning City, Hubei Province, the birthplace of Guiyue culture, is building a splendid art palace. A few days ago, Mei, the founder and famous director of China Landscape Live Performance, visited the shooting scene of the large-scale live drama the Goddess Chang'e flying to the moon in Xiangquan, Xianning, Hubei. How to use your natural landscape to interpret a humanistic story? May Yuan Shuai led us into the door of his landscape art.

The miracle of Xianning's third-generation live-action drama

In 2004, Shuai Meiyuan invited Zhang Yimou, a famous director, to co-create China's first landscape performance Impression of Third Sister Liu in Guilin, China, which created a brand-new performance form. After ten years of interpretation, tens of millions of tourists have appreciated this art.

Mei introduced that fairy tales give us more creative space, and Chang 'e will try new methods. The characters may adopt animation design, ethnic parts and progressive rock music to meet the interests of the younger generation and connect with the international community, hoping to reach an unprecedented level and make it the third-generation live drama.

May Yuan Shuai thinks it's too early to reveal the highlights of the script. But he vividly described a fascinating scene: imagine nine huge suns in the sky, and after sunset, the sun fell from the sky to the vast water surface, forming a sea of fire, which was extremely spectacular. The Goddess Chang'e flying to the moon, the mountain wall is cracked and collapsed. This is a visual shock brought by illusion, which has never been seen in other performances.

Chang 'e awakens the memory deposited in the national blood.

The legend of Chang 'e has been passed down to this day, full of people's infinite reverie about the story of Chang 'e. In Mei's mind, Chang 'e is the embodiment of a beautiful image in the memory of the Chinese nation. The story of the nation, from Pangu's opening the sky to Houyi's shooting at the sun, the Goddess Chang'e flying to the moon and Jingwei's reclamation, has become increasingly vague in the memory of our descendants.

Mei said that the source of the "Chinese dream" can be found in the core memory of the Chinese nation. The live-action drama Chang 'e expresses the initial heart of our nation and awakens the memory deposited in the blood of our nation through two mythological stories and mythological prototypes, namely "Houyi shoots the sun" and "the Goddess Chang'e flying to the moon". This desire is the source of artists' creation.

Integrating local characteristics and interpreting Guangxi and Guangdong culture

Xianning enjoys the reputation of "hometown of osmanthus in China", "hometown of hot springs in China" and "hometown of Chang 'e culture in China". This is the birthplace of "Guiyue Culture" with a long cultural and historical origin. When the live drama Chang 'e is settled, Xianning will blend in with local characteristics and show its romantic dreams.

When talking about how to integrate the local characteristics of Xianning to show the artistic essence of the play, Shuai Meiyuan revealed that hot springs are the characteristics of Xianning, and there are many ways to wash hot springs, but the bathing with China cultural symbols is very special, which will show the highest level of bathing in the performance, which remains to be seen.

Mei believes that one side of the soil and water raises one side of people and one side of culture. Chang 'e's live performance has a unique regional temperament. Elements such as laurel, moon, fragrance and myth are important elements in national culture, which perfectly present the charm of local culture, create beautiful homesickness in leisure tourism and inherit national culture.

Third,

Chang 'e brought a rich "bride price" to my hometown Xianning.

The first domestic large-scale live drama Chang 'e, jointly created by Hubei Xiangquan Yue Ying Eco-tourism Development Co., Ltd. and Shanshui Shengdian Cultural Industry Co., Ltd., will bring four new business cards and a generous "bride price" to Xianning.

Xianning city business card

Xianning, as the "hometown of osmanthus", "hometown of hot springs" and "hometown of Chang 'e culture in China", enjoys a high reputation throughout the country.

Next year, Mei will elaborate a local, national and international large-scale drama "Chang 'e" with the theme of "the Goddess Chang'e flying to the moon in Xianning", "Ghosts in Wugang" and "Shooting the Sun in Houyi", and turn Xianning into a beautiful, gorgeous, romantic and fashionable brand and a brand-new city business card.

Xianning culture business card

Chang 'e's footprints are all over Xianning.

The figure of Chang 'e pervades the Peach Blossom Stream, Feixian Cave, Yuquan Valley and Chang 'e Lake. The myth of Chang 'e is a household name, and Chang 'e is inextricably linked with Xianning. In 20 13, Xianning stood out among many "Chang 'e Homes" and won the reputation of "China Chang 'e Culture Hometown".

The screenwriter and director once commented that "Chang 'e" is a commercial performance in tourism in some ways, which is commercial and has a market, but its soul lies in its local and national cultural connotation, and its cultural product is the inheritance of ancient culture to some extent, which is the most valuable place of "Chang 'e".

It is conceivable that the arrival of Chang 'e brought a striking cultural card to Xianning City.

Xianning tourist business card

Xianning has beautiful scenery and pleasant scenery, and the development of tourism has become the leading industry and pillar industry of local economic development.

At present, Xianning has developed more than 40 tourist attractions, including 10 national 4A scenic spots. In 20 13, Xianning * * received 26,503,600 domestic and foreign tourists, and the total tourism revenue was1304.3 billion yuan, up by 26.04% and 20.75% respectively.

Chang 'e's regular performances throughout the year will attract a large number of tourists. It is predicted that Chang 'e will have 2500 audience seats and will be staged twice a day. It is estimated that there will be 6,543.8+0,000 to 6,543.8+0.5 million person-times per month, and the annual income will exceed 1 100 million yuan.

The opening of the live drama Chang 'e will echo Xiangquan's reflection, form a huge customer base and open up a new market for Xianning tourism.

Xianning xiangpin business card

The resources of osmanthus fragrans in Xianning rank first in the country, and the five main resource indicators, such as the number of osmanthus varieties, the number of ancient trees, the base area, the output of fresh osmanthus fragrans and the quality of osmanthus fragrans, have always maintained a leading position in the country.

However, limited by many conditions, the development and utilization of osmanthus resources in Xianning is still in the primary processing and production stage.

In fact, osmanthus fragrans is a rare industrial raw material.

Osmanthus fragrans is famous for its fragrance, and its flowers contain many precious aromatic substances such as decanolide, ionone and catalpol oxide. Osmanthus fragrans essence produced with Osmanthus fragrans as raw material is worth $2,000 per kilogram in the international market. In view of this, Hubei Xiangquan Yue Ying Eco-tourism Development Co., Ltd. decided to use the influence of Chang 'e's live drama and Xianning's unique osmanthus resources to deeply develop Gui Xiang products, build the first professional market of China fragrant products, and realize Xianning's industrial dream of selling fragrant products all over the world.

Its positioning is lofty: to build the first professional perfume market in China, the first logistics distribution center of perfume trend in China, and the new product release center, and to make the perfume industry bigger and stronger.

It is reported that China Xiangpin Street will start construction on 20 15 and put into commercial operation two years later. By then, visitors can buy, taste, drink, rub, smell, smoke, incense, bathe and burn incense at any time in this professional perfume market with the largest building area, the largest variety of products and the largest transaction volume in China. It is estimated that the annual sales will be nearly 654.38 billion yuan.

four

Hubei Xiangquan Yue Ying Eco-tourism Resort

Project introduction

Xiangquan Yue Ying Eco-tourism Resort (hereinafter referred to as "Xiangquan Yue Ying") covers an area of 3,866 mu, and Hubei Xiangquan Yue Ying Eco-tourism Development Co., Ltd. invested 6 billion yuan to build a pan-city tourism complex integrating tourism, cultural experience, leisure and entertainment, and holiday health, and integrating tourism, commerce and real estate. Through the third phase of development and construction, "Xiangquan Yue Ying" will become an eco-tourism resort with the largest volume, the richest format and the most unique landscape in "Wuhan 1+8 City Circle".

Relying on Xianning's unique natural resources, regional advantages, cultural accumulation and tourism endowments, according to the national 5A-level eco-tourism resort and Xianning's tourist destination standards, the project of "Xiangquan Reflecting the Moon" is planned, designed and constructed with incense as the theme, Guangxi and Guangdong culture as the main line and green, ecological and low-carbon as the basic point.

In order to ensure the construction requirements of high starting point, high standard and high quality, "Xiangquan Yue Ying" invited domestic first-class planning, design and construction teams, such as Shanghai Qichuang Tourism Landscape Design Co., Ltd., Zhongnan Architectural Design Institute, CITIC Architectural Design Institute, Wuhan Landscape Design Institute, Zhuhai Tianmu Hot Spring Group Co., Ltd. and Shanshui Shengdian Cultural Industry Co., Ltd., to jointly build "China Osmanthus Expo Park" and "Tianxiang Town Commercial Shopping and Leisure Zone".

China Osmanthus Exposition Park covers an area of 700 mu, with Osmanthus culture as the core and the world Osmanthus varieties as the complete works, creating "one axis, two pieces, three valleys, four districts and sixty-six views" garden products, realizing five functions of "sightseeing, enjoying scenery", "Chu Yun experience", "moral cultivation", "health preservation and love" and "humanities science popularization", and inheriting the Millennium. With the approval of the Ministry of Construction, China Osmanthus Exposition Park officially became the venue of "Xianning Branch of the 10th China (Wuhan) International Garden Expo" on 20 15, and will be promoted together with the main venue in Wuhan. According to experts' prediction, there will be 8 million tourists in Xianning branch during the half-year festival.

Tianxiang Town covers an area of 800 mu with a building area of about 600,000 ㎡ (Phase I development10-200,000 ㎡). It takes "Xiang" as the theme, takes Chu-Han architecture as the foundation, and is characterized by fashion and dynamic. It integrates the functions of hot spring soup house, happy water world, original ecological classic food, characteristic theme hotel, fragrant specialty market, leisure and entertainment. Chang 'e, the first large-scale real-life fairy tale musical in China, will be staged in this town, which will become the exhibition base of Chang 'e culture, laurel culture and astronomical culture and the first cultural tourism town in Hubei.

"Wanguo Xiangcun Resort" retains thousands of acres of original mountain landscape, selects 9 world-class holiday manor samples, and employs world-class architects. According to the residents' own experiences, families and lifestyles, the 199 high-end personalized holiday manor is customized directionally, so that the stars of the manor are hidden in the mountains, or better than the mountains, or hidden in the dense forests, and a new one is created.

The construction scale of hot spring water entertainment area includes 9700㎡ high-end soup restaurant,1500m2 comprehensive service center, 9000m2 Tang Chi and water happy world. Hot spring water recreation area will break through the existing product management mode in Xianning, break the seasonal restrictions, create different product combinations such as hot spring, soup house, ice spring and happy water world, and form a well-equipped hot spring holiday destination.

At present, the first phase project of "Xiangquan Yingyue", which covers an area of 950 mu and has an investment of about 800 million yuan, has entered the construction stage. On September 20 15, the "three opening" tasks, such as the opening of towns and streets, the opening of garden fairs and the opening of live dramas, were completed.

"Xiangquan Yue Ying" will be included in the key construction projects in Hubei Province, and selected as the Dongfeng of the national key project. Through the development and construction of China Osmanthus Exposition Park, Tianxiang Town Business Recreation Zone, Wanguoxiang Village Resort and Hot Spring Water Recreation Zone, Tianxiang Town and World Style Architecture Exposition Park will be built.

five

President Xu's speech at the groundbreaking ceremony of Chang 'e Project

Dear Secretary Ren, Mayor Ding, leaders,

Dear Miss Mei;

Distinguished guests;

Ladies and gentlemen,

Good Morning, everyone!

In this crisp autumn and fragrant osmanthus, Chang 'e, the first large-scale real-life drama in China invested by Hubei Xiangquan Yue Ying Eco-tourism Development Co., Ltd., ushered in the groundbreaking ceremony as scheduled. This is the result of the correct leadership and scientific deployment of the municipal party Committee and the municipal government; It is the departments directly under the municipal government, especially the Hot Spring New Town Management Committee, Xian 'an District Committee, District Government and Fushan Office, as well as the Municipal Bureau of Land and Resources, the Municipal Development and Reform Commission, the Municipal Housing Construction Committee, the Municipal Planning Bureau, the Municipal Tourism Bureau, the Municipal Electric Power Company and other departments that serve the enterprise and give full support; It is the result of sincere cooperation between Beijing gardens, all walks of life and news media, and it is also a great achievement of * * *. Here, on behalf of Hubei Xiangquan Yue Ying Eco-tourism Development Co., Ltd., I would like to express my heartfelt thanks to all the leaders, guests and partners.

Xianning is known as "the hometown of Chang 'e culture in China" and "the hometown of osmanthus in China". In order to deeply explore and develop the two major cultural resources and natural resources, and to create a cultural soul with strong competitiveness and vitality for Xiangquan's tourism project of reflecting the moon, we put the Goddess Chang'e flying to the moon into the development agenda as early as the beginning of the project, creating a realistic drama with Xianning local characteristics, national memory and rich cultural connotations. After several planning, I was fortunate to cooperate with Mei, the founder of landscape live performance and the famous director of China, to create the first large-scale live drama Chang 'e in China. The marriage of culture and tourism, the joint efforts of famous enterprises and famous artists, and the interaction between government and enterprises have created the highlights, selling points and concerns of this live-action drama: 1 Chang 'e, a live drama, combines various expressive elements and techniques at all times and in all countries, creating a brand-new artistic, innovative and unique performance form, which will become a landmark artistic masterpiece in the history of the third generation of live performance in China. Second, the live drama "the Goddess Chang'e flying to the moon" has local characteristics and national cultural connotation. It is based on the fairy tale of Chang 'e in Chinese national memory, bearing the shadow of national culture, and will awaken the national memory of Chinese people all over the world. 3. As the detonation project of Tianxiang Town, the core project of Xiangquan Yue Ying, and as an important starting point to incite Xianning's tourism market and improve its tourism quality, the drama Chang 'e will bring new city business cards, cultural business cards, tourist business cards and market business cards to Xianning.

As investors in Chang 'e's live drama, we are well aware of our responsibilities and burdens. Since the promotion of this work, the Xianning Municipal Party Committee and Municipal Government has been paying close attention to the live progress of the drama "the Goddess Chang'e flying to the moon" and provided strong support. Last month, the provincial party committee and the provincial government held a special press conference on the the Goddess Chang'e flying to the moon live drama in Wuhan to publicize this local, ethnic and artistic live drama. It can be seen that the "Chang 'e" live drama not only carries the dreams of enterprises, but also the hopes of leaders at all levels and people from all walks of life. In order to live up to the great trust, with the care and support of the municipal party committee, the municipal government and all walks of life, we strive to make the live-action drama "the Goddess Chang'e flying to the moon" an artistic masterpiece of a new generation of live-action drama and a new highlight of Hubei tourism. First, around the top-level design innovation, top-level configuration facilities, high-end requirements and planning, and in accordance with the goal of "first-class in China and first-class in the world", we will work with Teacher Mei to create a fine art live drama. Second, adhere to the main line of Guangxi and Guangdong culture, closely combine the "style" and "charm" of Xianning local culture, and create a market landscape with locality, nationality and profound cultural connotation. Third, in accordance with the requirements of high standards, high quality and high level, we will solidly promote the construction speed of real-life dramas.

Leaders, distinguished guests and friends, time is the call. We will take today's foundation stone as a new starting point, make every effort to promote the construction of real-life drama, ensure that the real-life drama Chang 'e will be staged on time next year, and hand over a satisfactory answer sheet to the party Committee and government, the tourism industry and all walks of life.

Finally, I would like to extend my sincere invitation to all leaders, guests and friends from all walks of life attending today's groundbreaking ceremony. Next September, we will meet again here, smell osmanthus fragrance, soak in hot springs, enjoy Chang 'e, enjoy a feast of tourism culture and witness a classic of commercial art with honor.

Thank you!