At the same time, influenced by the lazy economy and the one-person food economy, the market scale of cooking small-capacity kitchen appliances has been rising under the consumption upgrading in the Z era, with an average annual growth rate of nearly 3%.
Cooking small-capacity kitchen appliances are affordable, small and exquisite, versatile, simple and convenient to cook, meet a variety of cooking needs, and are deeply loved by young consumers.
With the new generation of young people gradually becoming the main consumer, ordering dinner, midnight snack and afternoon tea through the take-away platform has become a way to solve three meals a day.
A report shows that young people are influenced by the Internet, and hot pot parties and take-away parties are on the rise. Only 30% people like cooking and occasionally cook at home, and the number of men is 6 percentage points higher than that of women.
In addition, for young people who cook occasionally, cooking small-capacity kitchen appliances has become a good idea for most people.
It is said that rice cookers, electric kettles and induction cookers are essential three-piece sets for most young consumers, as well as small-capacity kitchen appliances such as juicer, small oven, coffee machine, yogurt machine, cooking machine, health pot and spit driver.
The data shows that from 20 16 to 20 19, the market scale of cooking small-capacity kitchen appliances, including electric frying pans, cooking machines and other emerging electrical products continued to rise, with an average annual growth rate of nearly 3%.
Driven by the lazy economy and the single economy, the future growth space is still considerable.
With the improvement of living standards and income levels, coupled with the critical period of consumption upgrading, people's requirements for quality of life are also constantly improving. Young people no longer just pursue frying, frying, stewing, cooking and take-away, but begin to try a more exquisite and fashionable lifestyle.
In this regard, many enterprises have begun to pay attention to the innovation of small-capacity kitchen appliances, improve consumers' demand for segmentation, diversification and personalization from the aspects of function, design, practicality and technology, and enhance the competitiveness of enterprises by creating differentiated products.
Nowadays, the cooking small-capacity kitchen appliances on the market are updated quickly, with a wide variety and diverse functions. There are micro-steaming and baking machines integrating microwave heating, steaming heating and baking heating, small-capacity refrigerators with sterilization function, as well as egg cookers, light eaters, hot pot barbecue integrated pots, electric steamer, egg rolls, household fruit dryers, rice rolls, electric baking pans, ice cream machines and so on.
The author understands that the micro-steaming and baking machine is an integrated product that integrates kitchen appliances such as microwave oven, steamer and oven, which not only meets people's diverse cooking needs, but also saves kitchen space, and is exquisite, fashionable and beautiful.
In addition, the micro-steaming and baking machine adopts advanced frequency conversion technology, which can adjust the temperature at will and save power consumption. At the same time, it has many functions such as pure steaming, pure roasting, high-temperature steaming, dual-power steaming, drying, fermentation, rapid thawing and so on. Realize the production needs of various foods.
With the rising trend of economic consumption, there are more and more young people living alone, and there is a broad development space for cooking small-capacity kitchen appliances.
Cooking small-capacity kitchen appliances will become an important part of the lazy economy, which will better add to the daily life of consumers, especially the younger generation of consumers, and bring them a convenient, fast, healthy, exquisite and fashionable cooking life.