According to relevant data, the health wine industry has maintained an average annual growth rate of about 30% since 20 10. After 20 12, this situation is more obvious than that in liquor industry. Relevant experts believe that since 20 12, the liquor industry, which occupies the leading position of China liquor, has declined as a whole, thus bringing excellent development opportunities for the long-term squeezed health wine industry. In 20 13 years, the average annual growth rate of leading liquor in liquor industry was less than 10%.
Some health wine industry observers said: "The domestic market of liquor industry including liquor, red wine and beer is about 600 billion yuan, and the share of health wine is less than 5%. The consumption of health wine, health wine and nutritious wine in the world accounts for about 12% of the total consumption of alcohol (including liquor, wine and fruit wine). ). If calculated according to this ratio, the market scale of health wine will reach about 60-70 billion yuan. "
It can be seen that the market of health wine still has a lot of room for development. In the mainstream hot-selling products in the future market, it is not excluded that some new health wine brands will emerge. "
I hope I can help you! The prospect is huge, depending on how we manage it.