Just as everyone has a different understanding of "Internet thinking", "product thinking", as an abstract existence, naturally has no standard definition. But this word is mentioned a lot, which shows that different companies pay more attention to the composition of products. My understanding of "product thinking" is equivalent to what some people call "product feeling". As a product manager, when analyzing the problems in life and work, we can think about the problems from the original intention of the designer and the experiences of different people in different scenarios. The most effective way is to put yourself in a certain industry and study all products thoroughly. From the deep process to the horizontal comparison, the whole process is supplemented by dialectical logical deduction and taste judgment, and a comprehensive result is obtained. Like the actual production of products, the cultivation process of "product thinking" needs long-term deliberate training and accumulation, and it is difficult to "crash". Generally speaking, starting with product analysis and decomposition, there are two difficulties: first, put yourself in the "fool mode" to understand the designer's intention and know its essence and dross; The second is to start with familiar products and analyze them one by one to form their own thinking framework and routines. The former tests the comprehensive ability of a product manager. Most people start with daily necessities. However, newcomers should try to avoid analyzing "world-class products" such as WeChat, QQ, Taobao and Weibo. These products are successful. To analyze the diverse user needs and values they meet, observers need to stand at a higher level. If it is difficult, it will be easy to see, and eventually it will become superficial, just producing some comments instead of opinions. It will be better to choose some medium-sized products that are well-known in a certain industry, such as kitchen, some products of Douban, grapefruit, Instagram, same, Path and so on. After selecting the target, we should think through the decomposition of product value and people, information architecture, use process, product core mechanism (leverage) and so on.