1. Yellow rice wine is a kind of wine with the richest connotation, which combines the reputation of "national quintessence" and "liquid gold". In terms of history, culture, health and health preservation, it is not inferior to any kind of wine in the world. Yellow rice wine is a "gold mine" with great value, which needs to be developed urgently.

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During the ten years from 20 1 1 to 2020, China wine industry experienced the peak period, deep adjustment period and new period of high-quality development in golden decade. After the epidemic, the concept of national consumption changed, health awareness improved, national brands revitalized and national awareness awakened. In this regard, the yellow rice wine industry may usher in a new wind outlet and a new turning point, and the future high-end is the inevitable trend of the return of the brand value of handmade yellow rice wine, raw wine and Tapai wine.

Handmade rice wine series should meet the health requirements of rice wine market, because it is improving the value experience of rice wine from raw material selection to technological innovation, from product quality to packaging design, from taste to tactile vision. P2

High-end handmade yellow rice wine leads the new era of yellow rice wine.

Handwork should be regarded as a scarce product in this era.

After all, this is a unique craft and a healthy wine, and its rise is inevitable.

3. Over the past hundred years, great changes have taken place in the liquor industry in China, whether it is liquor, yellow rice wine or wine. Up to now, many wineries have entered the era of automation, informationization and intelligence. The faster the development, the greater the change. More and more enterprises adopt more efficient production lines and control fermentation temperature and other parameters to produce yellow rice wine all the year round. The traditional manual and traditional methods of brewing yellow rice wine gradually disappeared, and the market entered an era of lack of good wine and good stories. A good yellow rice wine, especially the yellow rice wine brewed by hand in the ancient way, is still of great collection value.