Beijing Tongrentang was founded in the eighth year of Qing Emperor Kangxi (1669) by Le Xianyang. Tongrentang, from its establishment to the joint venture of 1954, is an ancestral legacy of nearly 300 years, passed down from generation to generation. Therefore, it is also called the old shop in Le Jia.

Le Xianyang (1630—1688),No. Zunyu, was born in Cixi County, Ningbo City, Zhejiang Province (now Cicheng Town, Jiangbei District, Ningbo City, Zhejiang Province) and was the founder of Beijing Tongrentang. He used to be an official of the imperial palace hospital in the Qing Dynasty. During the Yongle period of the Ming Dynasty, my family moved to Beijing to practice medicine and sell medicines for a living. At that time, it was called Dr. Bell.

Le Xianyang is the fourth generation of musicians, and he was also Dr. Bell in his early days. Later, in the early Qing Dynasty, Le Xianyang worked as a cashier clerk in the Palace Hospital, and collected a large number of palace secret recipes, ancient prescriptions, folk remedies and ancestral secret recipes. In the eighth year of Kangxi (1669), Le Xianyang founded Tong Ren Tang, which was located in the West Mill. The origin of Tong Ren Tang is that Le Xianyang thinks that "the word colleague can be named, and I like it." In the twenty-seventh year of Kangxi (1688), Le Xianyang died.

Tongrentang brand culture

1, quality view

There are two reasons for the formation of Tongrentang's cultural quality view: one is the self-discipline consciousness of Tongrentang people. Tongrentang people in past dynasties abide by the medical ethics of honesty and dedication, and put forward the creed of "no one sees it when it is combined, but they know it intentionally". The pharmaceutical process strictly follows the formula, selects authentic medicinal materials, never cuts corners, and shoddy.

Tongrentang people in past dynasties have been adhering to the four pharmaceutical characteristics of "unique formula, excellent materials selection, rigorous technology and remarkable curative effect" and produced many Chinese patent medicines with remarkable curative effect. 1989, the State Administration for Industry and Commerce awarded Tongrentang the title of "China Well-known Trademark", making Tongrentang an enterprise in the Chinese medicine industry that has won the title of "China Well-known Trademark" so far.

2, the concept of credibility

If we can sum up Tongrentang's entrepreneurial spirit in one sentence, it is: fellow practitioners are kind and help the world keep healthy. Entrepreneurs in Tongrentang respect "those who can preserve their health and help the world, but doctors are the most important", and regard practicing medicine and selling medicines as a lofty cause to save the world and serve the society.

The above contents refer to Baidu Encyclopedia-Le Xianyang