In 2003, Melaleuca officially entered the China market, specializing in the production and sale of household cleaning, body maintenance, cosmetic skin care and nutritious food. Melaleuca has always adhered to the product concept of "excellent quality and reasonable price", with more than 400 kinds of high-quality products in the world, 28 healthy living centers, 2 call centers and 4 distribution centers in Chinese mainland, and two production bases in Fengxian District and Nantong City, Jiangsu Province.
At present, Melaleuca (China) has gradually established multi-dimensional sales channels throughout the country. In addition to direct selling products in the 19 direct selling area approved by the Ministry of Commerce, Melaleuca (China) has also set up branches in more than 20 provinces and important cities in China, and opened healthy living halls in Beijing, Shanghai, Guangzhou and other cities to provide local customers with quality shopping experience and services.
In addition, Melaleuca (China) opened the online product ordering mode of official website and Applet, and set up two call centers in Shanghai and Nantong to provide fast and humanized customer service ordering and consulting services to help consumers solve various problems such as product purchase, product use, return and exchange in real time. At the same time, Melaleuca (China) has set up distribution centers in Shanghai, Shenyang, Chongqing and Guangzhou to support the delivery and delivery of customers' orders all over the country and ensure that consumers can receive quality products in time without leaving home.
China market has become the most important international market of Melaleuca in the world, which has far-reaching strategic significance for Melaleuca's entire Asia-Pacific and even the global market. At the end of 20 18, Melaleuca (China) Nantong production base was completed and put into operation, becoming the most important food production base of Melaleuca in China and even in the Asia-Pacific region. In 20 19, Melaleuca China Headquarters Park project was officially started in Fengxian, Shanghai, which will build the world's largest overseas regional headquarters and daily chemical production base.