Ikea is a brand with rich meanings, which literally means to live for the health and happiness of family members; In Chinese, "providing for the aged" means "keeping healthy, cheerful, healthy and longevity", while the word "home" represents people's sense of belonging and emotional sustenance. Therefore, the name of Yijia brand not only reflects the positioning and goals of its products, but also highlights the values and concepts held by the brand.

Yijia brand is a health care brand founded by Tianjin Junxin Biotechnology Co., Ltd. The main products are jujube tea, mulberry juice, enzyme and so on. Since its establishment, Yijia has been adhering to the product concept of "natural, safe, healthy and practical", advocating people to take reasonable diet and nutritional supplement as the main health care methods, and advocating natural, healthy, pure and authentic health care products. With excellent product quality, thoughtful service and persistent pursuit of healthy life, Yijia has won the trust and support of consumers in health care industry.

IKEA brand is not only a commodity, but also a mission to actively promote the construction of social health mechanism. Its vision is to become the benchmark of China's health care industry, to provide people with practical, innovative and healthy health care products, to improve people's physical health, and to do their filial piety and dedication for rural revitalization and healthy China strategy. Therefore, Yijia is willing to build a healthy society with all walks of life so that people can have a healthy and happy life.