Nowadays, Chinese medicine is highly respected by ordinary people, and pedicure is also a combination of meridians and acupoints. We can understand the physical control of acupoint accommodation through all methods of meridian acupoint conditioning. They have special skills, such as "electro-pedicure" (foot meridian dredging), and cervical spondylosis, scapulohumeral periarthritis and rheumatoid arthritis can be treated.
Imagine that many ordinary people may come to the pedicure shop just to relax and relieve pressure, without thinking about conditioning anything, but if you can bring him services and effects beyond his expectations, won't he often come to help you bring new customers?
Question 2: How does a pedicure shop attract customers? When new guests come to the door and don't want to spend money, then the customer service staff will have a very bad attitude and disdain customers, making customers feel that "entering the hospital is as deep as the sea", thus making more people flinch.
Second, customer complaints. When there is a dispute with a guest or a customer complaint, the pedicure shop will either quibble in every way, or be rude or ignore it, leaving customers with no way to complain, and the result can only be to complain to the management department or expose the media, or even take it to court with the pedicure chain store. As a service organization, pedicure chain stores should make customers feel "like spring breeze" in the store and feel at home in the pedicure store. When you encounter uncoordinated problems, you should also deal with them flexibly and effectively, and truly treat customers as gods.
Third, don't use people improperly. Pedicurists are the image representatives of pedicure shops and the only bridge between pedicure shops and customers. Their quality is related to the life and death of pedicure shops. However, due to their own reasons, many pedicure chain stores can't hire excellent pedicurists, so they can only let some apprentices or domestic workers serve as pedicurists to serve customers. In this way, due to the lack of professional knowledge of pedicurists, they don't know enough about products and treatment courses, so they can't grasp the characteristics and side effects of products, and the operation methods are full of loopholes, which greatly damages the interests of customers. Some pedicurists only stare at "RMB", and customers are in high spirits when they pay, but they look at each other when they don't pay. Usually, I wander around the pedicure shop, chatting everywhere, making noise, making noise, saying that customers and other employees are not right, and there is a "who am I afraid of" posture. , not only makes customers disgusted, but also makes colleagues jealous. Therefore, chain stores must strictly check when recruiting personnel. Pedicurists are required not only to master comprehensive professional skills, but also to have excellent character and quality, so as to establish a good reputation of pedicure shops.
Fourth, do not talk about hygiene. Customers go to pedicure shops for consumption, not only for maintenance and treatment, but also for a clean and comfortable environment to relax their skin and mood. However, due to the limitation of environment and places, the environmental sanitation conditions of many chain stores are very bad: the air is filled with unpleasant smells, and the kitchen, bathroom and operating room are mixed together ... Without a relaxed and clean rest environment, it is difficult to have loyal customers. Pedicure shops should not only create a good consumption environment, but also establish a set of perfect health management system to ensure that the hardware environment of pedicure shops and the personal hygiene of pedicurists can be maintained in a standardized, clean and long-term manner.
5. Don't break the law. Chain stores often have a set of perfect management systems, such as front desk management system, health management system, pedicurist management system, work system, reward and punishment system, etc. Pedicure chain stores can cope with all kinds of problems in operation if they follow this system. However, some pedicure chain stores often regard various systems as "decorations" because the manager's management level is not high or the personnel relationship is complicated, which leads to loose management, floating people's hearts and constant violations of discipline. Failure to abide by the law is also reflected in the choice of projects.
Sixth, don't stick to the rules. Chain stores are operated by "chain system", and their expectations are pinned on chain headquarters. Both management and market development are extremely passive. However, the chain headquarters "can't hydrolyze the thirst far away" and can't deeply understand the local consumption environment and level. The marketing policy and promotion plan are also aimed at the comprehensive market, and the pedicure chain stores can't get any substantive guidance and help, and their business activities are in a mess. Some chain stores can combine the policy of headquarters with the reality of their own stores, but they can only stop there. They can't cope with the changes in the consumption environment and the situation of their competitors in time, and they should "change" with "unchanged". In this way, they will delay their fighters, delay the market and fall behind their competitors.
7. Don't lose credibility. Pedicurists are "eloquent" when recommending products, boasting about the magical effect of products, and customers feel cheated afterwards; There is no clear standard for nursing fees in pedicure shops, and the fees vary from person to person; Try it for free to attract customers, and then send a pedicure to sell it hard. If the customer does not pay, he will recover the "manual fee" or "material fee"; Encourage customers to buy treatment courses (mostly for half a year or one year), suspend business for rectification halfway, and when they reopen, it has been changed to "the front", and the interests of customers cannot be guaranteed; Even increase the price of products and sell them to customers at a discount.
Eight, don't blindly develop some chain store operators with avant-garde management consciousness, get more fashion information, and hope that some emerging projects will improve the local competitiveness of pedicure shops. ......& gt& gt
Question 3: How do small pedicure shops attract customers to use marketing methods for publicity? It is best to use WeChat and WeChat official accounts to make marketing more efficient.
Question 4: What attracts customers most in a pedicure shop depends on what customers pursue. . If it is to relax, it is the skill of the technician. . If it's for something else, I don't know.
Question 5: Dear friends, help me think about how to make the business of foot bath shop better and how to attract guests to spend. Send out some leaflets and do some public welfare propaganda.
Question 6: How to run a foot bath shop and how to retain customers? As a foot bath shop, how should we retain customers?
1, facilities and equipment: Early customers went to the foot bath shop to attract customers through the overall decoration environment, such as luxurious decoration and elegant environment. Later, after experiencing the service in the store, consumers have more trust in the service details and brands. No one wants to go to a store that looks very low-end, especially for new stores and new customers.
2. Service: Service is the core of the store. What can impress customers is service. If customers feel this kind of service, they can retain customers.
3. Features: A store without features can't give people a sense of surprise. Features are perceived by customers, and they are signs that distinguish them from other stores. Only by having its own characteristics can we retain customers for a long time and make the store develop healthily for a long time.
4. Technician: Technician is the "spiritual mentor" of customers and the window to the outside world. A lot of news comes from their mouths, and their work determines whether old customers can stay.
Question 7: What activities does the foot bath shop do during the day to attract customers? Generally, this one has a preferential price. I'm basically at work during the day, so I have no time to do it.
Or focus on the night and concentrate on improving the quality.
Question 8: What activities do pedicure shops have to attract customers to give small gifts? Customer membership system allows members to return cash coupons at one time, but the returned cash coupons can not be consumed until the next time, and the service always satisfies customers.
Question 9: Adults understand how pro-foot bath shops engage in activities to attract guests and how to give some suggestions in preferential activities.