False propaganda refers to the unfair competition behavior that operators make propaganda inconsistent with the actual situation through advertising and other propaganda means for the purpose of seeking trading opportunities for themselves or other operators and expanding their competitive advantages, which ultimately leads to or is enough to lead buyers to have a wrong understanding of related goods or services.
Two. ? False propaganda violates China's anti-unfair competition law.
China's "Anti-Unfair Competition Law" stipulates that if an operator violates the provisions of Article 8 of this law, makes false or misleading commercial propaganda for his goods, or helps other operators to make false or misleading commercial propaganda by organizing false transactions, the supervision and inspection department shall order him to stop the illegal act and impose a fine of more than 200,000 yuan and less than 1 million yuan; If the circumstances are serious, a fine ranging from/kloc-0 to 2 million yuan may be imposed, and the business license may be revoked.
Relevant laws and regulations:
People's Republic of China (PRC) Anti-unfair Competition Law
Article 8 Business operators shall not make false or misleading commercial propaganda on the performance, function, quality, sales status, user evaluation and honor of their products to deceive or mislead consumers.
Operators shall not help other operators to carry out false or misleading commercial propaganda by organizing false transactions.
China Anti-unfair Competition Law
Article 20 Where an operator, in violation of the provisions of Article 8 of this Law, makes false or misleading commercial propaganda on his commodities, or organizes false transactions to help other operators make false or misleading commercial propaganda, the supervision and inspection department shall order him to stop the illegal act and impose a fine of not less than 200,000 yuan but not more than 1 million yuan; If the circumstances are serious, a fine ranging from/kloc-0 to 2 million yuan may be imposed, and the business license may be revoked.
Operators who publish false advertisements in violation of the provisions of Article 8 of this Law shall be punished in accordance with the provisions of the Advertising Law of People's Republic of China (PRC).
Article 55 of the Advertising Law Where false advertisements are published in violation of the provisions of this Law, the market supervision and administration department shall order them to stop publishing advertisements, order advertisers to eliminate the influence within the corresponding scope, and impose a fine of not less than three times but not more than five times the advertising expenses. If the advertising expenses cannot be calculated or are obviously low, a fine of more than 200,000 yuan/kloc-0,000 yuan shall be imposed; If there are more than three illegal acts or other serious circumstances within two years, a fine of five to ten times the advertising expenses shall be imposed. If the advertising expenses cannot be calculated or are obviously low, a fine of not less than 1 million yuan but not more than 2 million yuan may be imposed, the business license may be revoked, and the advertising examination authority shall revoke the approval document for advertising examination, and its application for advertising examination shall not be accepted within one year.
If a medical institution commits an illegal act mentioned in the preceding paragraph, and the circumstances are serious, the administrative department of health may revoke the medical institution's diagnosis and treatment subjects or practice license, in addition to being punished by the market supervision and management department in accordance with this law.