1, reducing operating costs
In the past, most gyms were drained through third-party group buying and comment platforms. Because this platform takes 5%-20% as commission for each order. So many bodybuilders say that although there is a lot of traffic on the platform every day, they hardly make money.
But if the gym can use small programs to drain, it can avoid being charged commission. Because small programs are platforms developed by enterprises and businesses themselves, such platforms naturally do not draw commissions. Such fitness places can often greatly increase their income.
You'd better show yourself to customers.
In the past, gyms often relied on leaflets, brochures, posters, Yi Labao and other forms to show customers. However, through these ways to show, often only in the form of text+pictures, coupled with limited space, so fitness venues often can not show all their advantages, so they often can not attract customers to place orders to buy.
However, if the gym can show it to customers by using small programs, it can often show all its advantages, thus increasing customers' willingness to place orders. Because small programs can display rich information, in addition to traditional words and pictures, they can also be displayed in the form of video, live broadcast or even panorama. This can often greatly improve the hospitals where customers place orders.
Step 3 get more exposure
Hiring people to take to the streets to distribute leaflets is one of the promotion methods that many fitness places will adopt. However, this marketing method can only be carried out around the venue 1KM. Under this premise, venues often cannot get effective exposure.
But if the gym can be promoted through small programs, it can get more exposure. Because of the "nearby applet" function in the applet, you can directly display the applet within 5 kilometers. For fitness places, with the help of this function, the promotion scope can often be expanded, and then more traffic can be obtained.