"38 Big Promotion" is an annual S-level large-scale marketing activity in Pinduoduo. On the occasion of the 18th National Congress of the Communist Party of China, the demand for shopping broke out, and Pinduoduo will provide the opportunity to get hundreds of millions of traffic. Pinduoduo's various business departments * * * innovated shopping methods and joined thousands of merchants to create a national shopping carnival.

Yang Technology March 8 th News Today, the new e-commerce platform Pinduoduo released the "38 Goddess Day" data, showing that more than 70% of female users buy flowers themselves; Dramas and fitness orders increased significantly, and sales of customized lipsticks, perfumes and jewelry increased significantly from the previous month. At the same time, after 50 s and 00 s, women began to join the online shopping army on a large scale, and "fitness and thin waist" became the common aspiration of women of all ages.