1, brand awareness: Bosmai, as a world-renowned fitness equipment brand, has high product quality and brand awareness. OBE is relatively unknown, but it also has a certain user base.

2. Product category: Bosmai has a wide range of products, including treadmills, elliptical machines, rowing machines and other fitness equipment. OBE mainly focuses on folding treadmills, and currently only produces and sells treadmills.

3. Product quality: Bosmai's products are of high quality, adopting advanced materials and technology, and the stability and durability of the products have been recognized by users. The quality of OBE products is relatively good, but the stability and durability may need to be further improved due to the small variety of products.

4. Price: Bosmai's products are more expensive and suitable for users with certain economic strength. The price of OBE products is relatively close to the people, which is suitable for general users to buy.